Senior Content Writer – Copywriting, Technical & SEO Writing

GTechSources is a leading, multidimensional product-based software house and a certified technology company in the U.S., dedicated to supporting businesses on their growth journey. We specialize in developing modern marketing strategies, innovative web solutions, and impactful designs.

Responsibilities:

• Develop, write, and edit high-quality content for various channels, including websites, blogs, social media, email campaigns, and product descriptions.
• Conduct in-depth research to understand target audiences and industry trends, ensuring content is engaging, accurate, and optimized for SEO.
• Collaborate with the marketing, design, and product teams to align content strategies with brand goals and audience needs.
• Create compelling copy to support product marketing initiatives, including launch materials, case studies, and promotional campaigns.
• Review and refine content processes, ensuring a consistent brand voice and adherence to content guidelines across all platforms.
• Analyze content performance metrics, adapt strategies based on insights, and contribute to improving content marketing KPIs.

Requirements:

• Bachelor's degree in English, Marketing, Journalism, or a related field.
• Minimum of 4+ years of experience in content writing or copy writing, ideally with exposure to digital marketing or e-commerce.
• Proficiency in SEO principles and keyword research tools.
• Exceptional writing, editing, and proofreading skills, with a keen eye for detail.
• Ability to manage multiple projects simultaneously and meet tight deadlines.
• Strong research skills and the ability to adapt writing style for diverse audiences.
• Familiarity with content management systems (e.g., WordPress) and basic knowledge of analytics tools (e.g., Google Analytics) is a plus.

What We Offer:

• Market-competitive salary
• Weekends off (Saturday and Sunday)
• 22 paid holidays
• Medical reimbursement
• Probationary and annual increments
• Opportunities for professional growth and development
• A collaborative and innovative work environment

Working Hours:

• 12:00 PM – 9:00 PM

Job Type: Full-time

Ability to commute/relocate:

• Lahore: Reliably commute or planning to relocate before starting work (Preferred)

Application Question(s):

• Please note that this is an onsite position, and our standard operating hours are from 12 PM to 9 PM, Monday to Friday. Are you available and willing to work during these hours?
• What is your current salary?
• What is your salary expectation?
• Do you have experience in digital marketing, e-commerce, IT companies, or software houses?
• Have you worked with UK or US-based companies?

Experience:

• SEO Content Writing: 4 years (Preferred)
• Technical Writing: 4 years (Preferred)
• Copy Writing: 4 years (Preferred)

Location:

• Lahore (Preferred)

Work Location: In person