Senior Digital Marketer

Key Responsibilities

• Develop and execute social media strategies aligned with brand goals and business objectives.
• Create, schedule, and manage engaging content across platforms including Facebook, Instagram, LinkedIn, TikTok, and others.
• Monitor industry trends, audience behavior, and competitor activity to identify growth and engagement opportunities.
• Plan, run, and optimize paid social media campaigns (Facebook Ads, Instagram Ads, etc.).
• Track and analyze key performance metrics such as reach, engagement, leads, and conversions, and share actionable insights.
• Collaborate with design and content teams to deliver high-quality visuals and impactful marketing copy.
• Manage online communities by responding to comments and messages while maintaining a consistent brand voice.
• Recommend new tools, trends, and techniques to improve campaign effectiveness and overall brand visibility.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field.
• Solid understanding of digital marketing principles and social media management tools such as Meta Business Suite, Buffer, Hootsuite, or similar.
• Basic knowledge of SEO, content marketing, and paid advertising.
• Strong communication, writing, and organizational skills.
• Creative, detail-oriented, and capable of managing multiple tasks in a fast-paced environment.

Perks & Benefits

• Competitive salary based on experience and skills.
• Employee Security Funds.
• Paid leaves and loan facility.
• Performance-based bonuses.
• Supportive and collaborative work culture.
• Opportunities for professional growth and continuous learning.

Job Type: Full-time

Pay: Rs80,000.00 - Rs100,000.00 per month

Work Location: In person