Senior Digital Marketing Executive

We are seeking an experienced Digital Marketing Expert with a strong background in real estate marketing to lead and execute data-driven digital strategies. The ideal candidate will be responsible for driving lead generation, improving brand visibility, and maximizing ROI across digital channels.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies for real estate projects (residential & commercial)
• Plan, manage, and optimize paid campaigns (Google Ads, Meta/Facebook Ads, LinkedIn Ads)
• Generate high-quality property leads and improve conversion rates
• Manage SEO & SEM strategies to improve website rankings and organic traffic
• Oversee social media marketing, content planning, and engagement
• Coordinate email marketing, WhatsApp marketing, and CRM integrations
• Track and analyze performance using Google Analytics, Search Console, and ad dashboards
• Manage digital marketing budgets and ensure optimal ROI
• Collaborate with sales teams to align campaigns with lead follow-up and closures
• Stay updated with the latest digital marketing trends and real estate market dynamics

Required Skills & Qualifications

• Minimum 5 years of hands-on experience in digital marketing
• Prior experience in real estate marketing is mandatory
• Strong expertise in Google Ads, Meta Ads, SEO, and lead generation campaigns
• Experience with landing page optimization and A/B testing
• Proficiency in marketing analytics and reporting tools
• Knowledge of CRM tools and lead nurturing workflows
• Excellent communication and project management skills

Preferred Qualifications

• Certification in Google Ads / Meta Blueprint
• Experience with real estate portals and listing platforms
• Understanding of local and regional real estate markets

Job Type: Full-time

Pay: ₹35,000.00 - ₹60,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Work Location: In person