Senior Digital Marketing Specialist

Digital Marketing Specialist

Key Responsibilities:

• Execute digital marketing campaigns across various channels.
• Create engaging, high-quality, and diverse content for digital platforms.
• Analyze campaign performance and prepare comprehensive reports.
• Manage and maintain social media accounts.
• Optimize Search Engine Optimization (SEO) and Search Engine Marketing (SEM) efforts.
• Oversee email marketing campaigns from planning to execution.
• Monitor the latest digital marketing trends and provide actionable recommendations.
• Collaborate with other marketing teams to ensure strategy alignment and integration.
• Enhance user experience on websites and applications.
• Analyze market trends and competitor data to inform strategies.

Qualifications:

• Bachelor's degree in Marketing or a related field.
• Minimum of 4 years of experience in digital marketing.
• Excellent analytical and writing skills.
• Strong knowledge of digital marketing tools and techniques.
• Ability to work collaboratively within a team environment.