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Senior Manager Communications

Role Summary

The Manager / Senior Manager – Communications will be responsible for managing the University’s brand image, media relations, and marketing outreach while driving strategic communication initiatives to enhance visibility, engagement, and reputation.

KRA: Tasks / Activities

  • Manage the university’s brand image, media interactions, marketing outreach, and online presence across digital channels and stakeholders
  • Develop and oversee detailed marketing goals, calendars, and promotional content for outreach activities, events, and brand awareness initiatives
  • Ensure high-quality design and delivery of marketing efforts including promotional campaigns, on-ground advertising, digital marketing, and outreach programs
  • Create and manage the marketing budget, ensuring expenditures remain within approved estimates without compromising quality
  • Work closely with senior leadership to communicate the university’s vision and strengthen brand reputation
  • Build awareness and engagement with the Sai University brand across stakeholders
  • Review best practices and maintain awareness of current trends in higher education to enrich future marketing and communication strategies

KPI: Performance Metrics

  • Brand visibility and engagement metrics
  • Effectiveness of marketing and communication campaigns
  • Media coverage quality and reach
  • Adherence to marketing budgets and timelines
  • Stakeholder and leadership feedback

Skills & Attitude:

Required Skills

  • Strong expertise in strategic communications and media relations
  • Experience managing brand image and multi-channel marketing initiatives
  • Proven ability to handle issues management and stakeholder communication
  • Budget planning and marketing calendar management
  • Excellent written and verbal communication skills

Preferred Skills

  • Experience in higher education or large, complex organizations
  • Exposure to both traditional and new media platforms
  • Strong stakeholder and leadership engagement capabilities

Attitude Required for This Position

  • Strategic and forward-thinking mindset
  • Strong ownership and accountability
  • Ability to work effectively with senior leadership
  • High attention to quality and brand consistency
  • Collaborative and proactive approach

Job Type: Full-time

Pay: ₹100,000.00 - ₹108,000.00 per month

Work Location: In person

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