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Senior Marketing Associate – MICE

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Are you a strategic thinker, creative storyteller, and results-driven marketer with a passion for the MICE industry (Meetings, Incentives, Conferences, and Exhibitions)? We’re looking for a Senior Marketing Associate to join our team in New Delhi and elevate our marketing efforts to new heights. If you have the expertise to execute high-impact strategies across organic and paid channels, and a deep understanding of the MICE business, we want to hear from you!

What You’ll Do:

  • Develop & Implement Marketing Strategies: Plan and execute initiatives that align with business goals and client needs.
  • Lead Organic Growth on Social Media: Craft engaging content, optimize engagement, and grow brand visibility through strategic organic efforts.
  • Execute Paid Advertising Campaigns: Create and manage high-performing ads across Facebook, Instagram, and other platforms.
  • Content Creation & Brand Storytelling: Develop compelling content that resonates with target audiences and drives conversions.
  • Analytics & Performance Tracking: Measure success, analyze key metrics, and continuously optimize campaigns
  • Leverage AI & Emerging Technologies: Utilize AI tools and stay ahead of industry trends to experiment with innovative marketing strategies and optimize campaigns.
  • Client Campaigns & Project Management: Work on diverse client accounts, ensuring marketing initiatives deliver measurable results.

Who You Are:

  • Experienced Marketer: 4-6 years of experience in marketing, digital campaigns, and brand strategy, with a strong focus on the MICE industry.
  • Social Media Expert: Deep understanding of LinkedIn organic growth and paid strategies across Meta (Facebook & Instagram), particularly for MICE audiences.
  • Tech-Savvy Innovator: Proficient in utilizing AI tools, adaptable to new technologies, and eager to experiment with cutting-edge solutions to drive results.
  • Creative & Strategic: Ability to balance creativity with an analytical mindset to craft impactful MICE marketing strategies.
  • Strong Communicator: Excellent writing, presentation, and stakeholder management skills, with the ability to engage clients and partners effectively.
  • Proactive & Results-Oriented: Can take ownership, drive projects, and deliver real impact in the MICE industry.

What’s in It for You?

  • A collaborative and supportive work culture with a passionate team.
  • Opportunities to travel to exciting locations for client meetings and events.
  • Attend top MICE industry conferences to expand your knowledge and network with the best in the field.
  • Flexibility to grow your skills, experiment with new ideas, and explore creative approaches.
  • Performance-based rewards that celebrate your hard work and contributions.
  • The chance to lead impactful projects and grow your career in a dynamic environment.

How to Apply:

Interested? Send your CV and a cover letter outlining your relevant experience in the MICE industry and why you’re a great fit for this role to info@cimglobal.net with the subject line: Senior Marketing Associate Application – MICE.

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