Senior Marketing Communication Specialist

Egypt Education Platform is seeking a talented and experienced Senior Marketing Communication Specialist to join our dynamic marketing team. This role is essential in developing and executing innovative marketing strategies that effectively communicate our educational offerings and enhance brand awareness across various channels.

Key Responsibilities:

Content & Copywriting

Write, edit, and proofread engaging content in both English and Arabic for press releases, speeches, newsletters, website articles, social media posts, campaigns, and video scripts.

Ensure tone, voice, and messaging are consistent across all communication materials.

Translate complex ideas into simple, accessible, and impactful messages for diverse audiences.

Develop creative storytelling concepts that highlight EEP’s initiatives, achievements, and community impact.

Support the execution of the overall corporate communication strategy, including internal campaigns, announcements, and leadership messages.

Draft speeches, talking points, and briefing notes for senior executives.

Collaborate with departments and schools across the platform to ensure alignment in key messages and visual identity.

Assist in preparing press materials, media statements, and content for public announcements.

Maintain relationships with media contacts and support press event planning and coverage.

Collaborate with the marketing and social media teams to ensure content reflects EEP’s strategic direction and values.

Contribute to the development of campaigns and digital storytelling initiatives across platforms like LinkedIn and the EEP website.

Stay updated on educational trends and global communication best practices to produce relevant, insightful content.

Conduct background research to support storytelling, interviews, and thought-leadership articles.

Requirements

Qualifications & Skills

Bachelor’s degree in mass communication, Marketing, Journalism, or English/Arabic Language Studies.

Exceptional writing and editing skills in both English and Arabic

Proven experience creating bilingual content for corporate, media, and digital platforms.

Strong understanding of brand voice, tone, and message positioning.

Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Familiarity with education, corporate or agency communication is a plus.