Senior Marketing Manager

Job Summary:

Manage Marketing activities and projects, ensuring high-quality execution, stakeholder coordination, and timely reporting in line with Golf Saudi standards.

Responsibilities

• Conduct market research and benchmarking to identify best practices, competitive positioning, and insights to inform marketing strategies
• Develop marketing strategies, roadmaps, budgets, and guidelines, overseeing implementation across digital, print, and social media campaigns
• Maintain and enforce Golf Saudi’s brand identity by developing and monitoring brand guidelines, ensuring consistency across marketing efforts
• Plan and execute advertising and marketing campaigns, managing relationships with internal teams and external agencies to ensure high-quality outcomes
• Develop and implement activation programs and community initiatives to promote engagement and align with Golf Saudi’s CSR objectives
• Oversee media buying operations to optimize campaign reach and effectiveness, ensuring strategic alignment with marketing goals
• Track and analyze marketing performance measures, including campaign results, and provide actionable insights through reporting

Qualifications

Educational Background:

Bachelor’s degree in Marketing, Communications, Business Administration, or a related field.

Experience:

+6 years of experience in marketing, brand management, or campaign execution, including managing projects, vendors, and cross-functional stakeholders.

Technical Skills:

Marketing strategy and campaign planning, Brand guidelines governance, Agency and vendor coordination, Media buying coordination, Budget oversight and planning, Team/partner management, Campaign reporting and analytics

Soft Skills:

• People management, planning and prioritization, stakeholder management, communication, problem-solving, attention to detail.