Senior Marketing Manager

CBIZ Inc. is a leading professional services advisor to middle market businesses and organizations nationwide. With unmatched industry knowledge and expertise in accounting, tax, advisory, benefits, insurance, and technology, CBIZ delivers forward-thinking insights and actionable solutions to help clients anticipate what's next and discover new ways to accelerate growth. CBIZ has more than 10,000 team members across more than 160 locations in 22 major markets coast to coast.

CBIZ strives to be our team members' employer of choice by creating an environment where team members are appreciated, recognized for their contributions, and provided with opportunities to grow, both personally and professionally, throughout their careers.

Together, CBIZ and CBIZ CPAs are ranked as one of the top providers of accounting services in the United States. CBIZ CPAs is an independent CPA firm that provides audit, review and attest services, while CBIZ provides business consulting, tax and financial services. In certain jurisdictions, CBIZ CPAs operates under its previous name, Mayer Hoffman McCann P.C.

Minimum Qualifications

• Bachelor's degree
• 7 years experience in public accounting or related field
• 5 years supervisory
• Must have and preserve required licenses
• Ability to manage deadlines, work on multiple assignments and prioritize each assignment as necessary
• Demonstrated ability to communicate verbally and in writing throughout all levels of organization, both internally and externally
• Proficient use of applicable technology
• Must be able to travel based on business needs

Essential Functions and Primary Duties

• Build and execute a marketing and communications plan aligned to regional priorities and enterprise campaigns.

• Support annual planning and budgeting; prioritize initiatives with local and industry leadership.

• Lead integrated campaigns across email, web, social, and paid channels; ensure consistent messaging and brand standards.

• Plan and manage seminars, conferences/tradeshows, sponsorships, and CBIZ‑hosted events end‑to‑end (logistics, vendors, run‑of‑show).

• Coordinate pre/post‑event outreach and follow‑up.

• Track, measure, and communicate performance (pipeline, engagement, leads, wins); use insights to refine plans.

• Partner across services, regions, and industries to align priorities and share best practices.

• Serve as liaison between office/industry teams and the broader marketing organization.

• Build strong relationships with internal leaders and external partners; gather feedback to improve programs.

• Provide direction to junior team members and cross‑functional contributors; foster a collaborative, results‑driven culture.
  

Preferred Qualifications

• Bachelor's degree in relevant field

• 7 years of experience in relevant field

• Strong understanding of digital marketing tools and platforms, including CRM and marketing automation

• Excellent communication, organizational, and project management skills