Senior Performance Marketing Executive

We are looking for a " Senior Performance Marketing Executive" on behalf of our business partner runs in Telecommunication Industry.

Requirements:

• Bachelor’s or Master’s Degree is required
• A minimum 5 years of digital marketing experience. Background in e-commerce is a plus
• Good written and verbal communication skills in Turkish and English
• Good at using of MS Office Tools
• Good knowledge of ad dashboards (Adform, Google DV360, SA360, Google Ads, Meta Business Manager, Criteo, Tiktok, X, Snapchat)
• Data-driven and result-oriented especially experienced in tools like (e.g. Google Analytics, Adjust, Firebase)
• Supporting the SEO team on management of SEO processes of website
• Strong sense of analytical thinking, sales-minded and detail-oriented
• Ability to perform well under pressure, adhere to deadlines
• Time management skills with the ability to manage multiple projects at the same time with accuracy
• Good team player with strong communication skills

Main responsibilities:

• Supporting Marketing Manager for execution of marketing strategy and marketing plan
• Managing the planning and day to day execution of performance and brand marketing campaigns and optimizing all stages of the marketing funnel by collaborating closely with media and affiliate partners.
• Increase the traffic to the site by effectively coordinating paid media and own channels
• Proactive data analysis, audience analysis, optimization and reporting for related channels
• Creating test ideas on related channels
• Monitoring KPIs and budget for related channels
• Ensure proper assets are run and tracked for all campaigns. Monitor timely delivery and execution of marketing assets
• Collaborating closely with content creation team, to help them create the most effective ad creatives in a data driven way.
• Generate purchase orders and transmit to external vendors, follow up acceptance process of invoices after campaigns are finalized.