Senior Process Lead

Key Responsibilities:

• Lead the development and implementation of end to end SEO strategies for clients
• Conduct in depth keyword research competitor analysis and identify content opportunities to improve organic visibility
• Oversee on page off page and technical SEO initiatives including site architecture internal linking schema markup crawlability and Core Web Vitals improvements
• Create Proof of Concepts POCs to demonstrate SEO strategies potential impact before full scale execution
• Collaborate with content development and design teams to implement SEO best practices across all digital assets
• Monitor and analyze website performance using tools like Google Search Console Google Analytics SEMrush Screaming Frog and Ahrefs
• Track and report on key SEO KPIs rankings organic traffic CTR conversions and visibility improvements
• Mentor and guide junior SEO specialists fostering skill development and ensuring best practices across projects
• Stay up to date with the latest Google algorithm updates industry trends and SEO innovations to proactively refine strategies
• Represent the SEO function in client meetings workshops and strategic discussions clearly communicating insights and recommendations

Technical Requirements:

• Strong expertise in technical SEO on page off page SEO content strategy and link building
• Hands on experience with SEO tools Google Analytics GA4 Search Console SEMrush Ahrefs Screaming Frog etc
• Ability to analyze complex data provide actionable insights and present them effectively to clients and stakeholders
• Experience in managing teams mentoring and driving cross functional SEO projects
• Strong project management skills with the ability to handle multiple clients and priorities

Additional Responsibilities:

• Preferred Qualifications Graduate in any stream
• 8 years proven experience in SEO and digital marketing
• Excellent communication and client facing skills including the ability to create and present compelling POCs

Preferred Skills:

Digital Marketing