Job Title: Sr. Product Manager / Product Manager (Derma
)
- Domestic Business
Experience:
5 to 10 years of product marketing experience.
Qualification:
B. Pharma + MBA - Marketing or Pharma Management
Therapy/Department: Derma
(preferred), we are open to consider candidates from any therapy.
Industry Preference:
Pharma
Job Location: Head Office
, (Andheri- Mumbai).
Key Responsibilities
-
Development of marketing and promotional plans for products to support the end consumers’ need
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Ensuring marketing strategy implementation through sales force connect
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Market intelligence through primary research and customer connect
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Collaboration with internal & external media to ensure the proper execution of strategies
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Providing training, product knowledge, and direction to the field sales team to ensure that they are well-equipped with scientific and communication skills both.
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To work with cross-functional teams .
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Developing brand plans/strategies for the product range along with market penetration strategy market research and competitor analysis.
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SWOT analysis of product line (strengths, weakness, opportunities, and threats) and guiding sales team to tap the opportunities and growth in the product sale.
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Creating brand inputs for promotion like VA, LBL, Newsletter, flipcharts, or digital campaigns like a website or app launch or webinar series, etc.
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Conducting meetings, scientific symposia, CMEs, and conferences, and ensuring brand visibility in the target audience segment of the pharmaceutical industry, which are healthcare professionals and hospitals.
Required Skills
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Strong scientific acumen and experience in brand and marketing strategy development.
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The role demands excellent communication skills and the ability to train and engage the sales force effectively.
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Proficiency in market research, competitor analysis, and SWOT evaluation is essential.
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Candidates should have experience in cross-functional collaboration and digital marketing tools.
Contact
Ashish Dubey
Mob:- 9869 309 139