Senior Sales Manager – Signage & OOH Advertising

JOB SUMMARY:
We are seeking a highly accomplished Senior Sales Manager to lead strategic sales initiatives, accelerate revenue growth, and expand our market presence across the UAE and GCC.

The ideal candidate will possess extensive experience in Retail Signage, Digital Signage, Outdoor Advertising (OOH), Wayfinding, and Visual Communication solutions, with a proven ability to acquire high-value clients, secure major projects, and build long-term strategic relationships.

This role requires a commercially driven sales leader with strong expertise in consultative selling, enterprise account management, business development, contract negotiations, and leading high-performing sales teams. The successful candidate will play a critical role in achieving ambitious revenue targets while strengthening the company's position as a leading signage and advertising solutions provider.

KEY RESPONSIBILITIES:
Strategic Sales Leadership

• Develop and execute annual and long-term sales strategies aligned with business objectives.
• Drive sustainable revenue growth through new client acquisition and expansion of existing accounts.
• Identify emerging market opportunities, industry trends, and competitive intelligence to strengthen market position.
• Develop strategic account plans for key customers and high-value prospects.

Business Development

• Generate new business opportunities across retail, commercial, hospitality, healthcare, government, real estate, infrastructure, and corporate sectors.
• Build relationships with property developers, consultants, architects, contractors, project management companies, branding agencies, and procurement teams.
• Expand the company's presence across the UAE and GCC through strategic partnerships and business development initiatives.
• Represent the organization at industry exhibitions, networking events, and business forums.

Key Account Management

• Build and maintain long-term relationships with C-level executives and key decision-makers.
• Deliver consultative, solution-based proposals tailored to clients' branding, advertising, and visual communication objectives.
• Manage major client portfolios while ensuring high customer satisfaction, retention, and repeat business.
• Lead commercial negotiations, pricing strategies, contract discussions, and project closures.

Sales Team Leadership

• Lead, coach, mentor, and develop a high-performing sales team.
• Establish sales KPIs, revenue targets, pipeline metrics, and performance objectives.
• Conduct regular sales reviews, coaching sessions, and performance evaluations.
• Foster a culture of accountability, collaboration, innovation, and customer excellence.

Sales Operations & Performance Management

• Manage the complete sales pipeline using CRM systems.
• Monitor forecasting, conversion ratios, sales performance, and business analytics.
• Prepare monthly, quarterly, and annual sales reports for executive leadership.
• Continuously optimize sales strategies using market intelligence and performance data.

JOB REQUIREMENTS:
Qualification: Bachelor's or Master's in Business Administration, Marketing, Sales, or a related discipline. Professional certifications in Sales Management or Business Development will be an advantage.

Experience:

• Minimum 10 years of B2B sales experience, including 5 years in a Senior Sales Leadership role within Retail Signage, Digital Signage, OOH Advertising, Visual Communication, Wayfinding, or Large Format Printing.
• Proven track record of achieving multi-million AED annual sales targets and driving sustainable business growth across the UAE/GCC.
• Strong experience managing enterprise accounts, securing high-value commercial, retail, hospitality, government, infrastructure, and corporate projects.
• Established network of developers, consultants, architects, contractors, branding agencies, and key corporate clients within the UAE is highly preferred.

Technical Proficiency:

• Proficiency in Salesforce, HubSpot, Zoho, Microsoft Dynamics, or equivalent CRM platforms for pipeline and customer relationship management.
• Strong expertise in sales forecasting, pipeline management, tender management, proposal development, and contract negotiations.
• Skilled in sales performance analysis, and business reporting.
• Good understanding of digital signage technologies, OOH advertising, and programmatic advertising solutions is an advantage.

Leadership Competencies

• Proven ability to drive revenue growth, develop sales strategies, expand markets, and achieve business objectives.
• Expertise in enterprise sales, consultative selling, strategic partnerships, and managing high-value client relationships.
• Strong team leadership, stakeholder management, commercial negotiation, executive presentation, and cross-functional collaboration skills.
• Excellent analytical thinking, problem-solving, decision-making, and ability to perform effectively in a fast-paced, results-driven environment.

Applications from candidates without UAE signage, digital signage, OOH advertising, or closely related industry experience will not be considered.

Job Type: Full-time

Pay: AED15,000.00 - AED30,000.00 per month

Application Question(s):

• Do you have a minimum of 10 years of B2B sales experience, including 5 years in a Senior Sales Management role within the signage, digital signage, OOH advertising, media, or visual communication industry?
• Which of the following industries have you sold to? (Select all that apply)

- Retail Brands
- Real Estate Developers
- Hospitality
- Government
- Healthcare
- Commercial Offices
- Infrastructure Projects

• What was the highest annual sales revenue (AED) you personally generated or managed in a single year?
• Do you currently have an established professional network of developers, consultants, architects, contractors, retailers, and corporate clients within the UAE?
• How many sales professionals have you directly managed?
• What is your current monthly salary package (Basic + Allowances + Commission/Bonus + Benefits), and what are your expected compensation and benefits?

Work Location: In person