- Key Responsibilities
- Strategic SEO Planning: Develop and implement scalable SEO strategies aligned with business objectives and industry best practices.
- Keyword Research & Market Insights: Perform deep keyword research, competitor benchmarking, and opportunity analysis to identify high-value ranking opportunities.
- On-Page Optimization: Optimize website architecture, metadata, internal linking, content hierarchy, and schema markup for maximum search engine visibility.
- Technical SEO: Conduct regular site audits and resolve issues related to crawlability, indexing, site speed, mobile optimization, canonicalization, structured data, and Core Web Vitals.
- Content Collaboration: Partner with content creators, UX designers, and developers to ensure SEO best practices are embedded throughout the content lifecycle.
- Link-Building & Authority Development: Design and implement ethical, high-impact link-building strategies to strengthen domain authority and rankings.
- Analytics & Reporting: Track, measure, and report SEO performance using tools like Google Analytics 4, Search Console, SEMrush, Ahrefs, and Screaming Frog. Present insights with actionable recommendations.
- Local & International SEO: Manage local SEO, Google Business Profile optimization, and develop strategies for international SEO targeting multi-regional and multilingual audiences.
- SEO Experimentation: Conduct A/B testing for meta titles, descriptions, content variations, and landing pages to improve CTR, engagement, and conversions.
- Cross-Functional Collaboration: Work closely with PPC, social, and content teams to create integrated marketing campaigns that maximize ROI
- Continuous Learning: Stay updated with algorithm changes, emerging trends (AI SEO, voice search, zero-click results), and competitive landscape shifts.
Job Type: Full-time
Pay: ₹20,000.00 - ₹35,000.00 per month
Work Location: In person