Senior SEO Specialist

The opportunity

As a Senior SEO Analyst, you'll take ownership of our SEO strategy and execution, driving measurable growth in organic visibility. You'll collaborate across editorial, content, and business development to design and execute advanced SEO initiatives that strengthen our authority, improve the reader journey, and adapt to the evolving AI- and LLM-driven search landscape.

This is a high-impact individual contributor role where your expertise in technical SEO, content optimization, and data analysis will shape how we grow traffic, improve discoverability, and ensure our portfolio remains competitive in a fast-changing environment.

Location: United States

What you'll do

• Own SEO strategy and execution across the portfolio, driving growth in organic, AIO, and LLM search visibility.
• Lead keyword research, competitive analysis, and content optimization to identify opportunities for growth.
• Conduct technical audits to address crawlability, indexation, site architecture, and performance issues.
• Partner with developers to ensure technical SEO best practices are implemented.
• Guide editorial teams in creating SEO-aligned content and topic clusters to build topical authority.
• Test and experiment with AIO/LLM optimization approaches to stay ahead of evolving search patterns.
• Monitor, analyze, and report on SEO performance metrics using tools such as Google Analytics, Search Console, SEMrush, Ahrefs, Moz, SE Ranking, Screaming Frog, and Sitebulb.
• Deliver actionable insights and recommendations to stakeholders, including editorial and sales teams.
• Equip sales with relevant SEO data and insights that support client conversations.
• Provide UX and content recommendations to improve the reader journey.
• Leverage AI tools to streamline SEO processes, reporting, and experimentation.

Who you are

• 3–4 years of experience in SEO, with a proven record of driving measurable organic growth.
• Deep expertise in on-page, off-page, and technical SEO.
• Proficient with key SEO platforms (Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, SE Ranking, Screaming Frog, Sitebulb).
• Skilled at conducting technical site audits and optimizing site architecture.
• Able to manage and influence editorial calendars with a strong SEO perspective.
• Strong analytical skills with the ability to interpret data and communicate insights clearly.
• Effective collaborator across teams, including editorial, sales, product, and web development.
• Confident in providing direction and constructive feedback to peers and partners.
• Agile professional who excels in a fast-paced environment and thrives on continuously pivoting strategies to drive business needs forward.
• Curious and adaptable, staying on top of SEO trends, algorithm updates, and the evolving role of AI in search.

What we offer you

• Career Growth: Advance with mentorship programs, leadership academies, and opportunities to shape company culture and DEI initiatives.
• Flex Fridays: Adjust your 40-hour week to enjoy a full or half day off on Fridays.
• Remote-First Culture: Work from the comfort of your home.
• Flexible PTO: Take the time you need, when you need it.
• Health Coverage: Medical, dental, and vision plans for you and your family.
• Insurance Protection: Life, AD&D, Short-Term, and Long-Term Disability coverage.
• 401K with Match: Secure your future with our company-matched retirement savings.
• Paid Parental Leave: Support for new parents during life's special moments.
• Wellness Perks: Access Headspace and enjoy monthly fitness reimbursements.
• Pet Insurance: Care for your furry family members.
• Speaker Series Bonus: Present in our monthly speaker series and earn a bonus.
• Book Reimbursement: Get up to 12 books reimbursed per year to fuel your learning.
• Bucket List Benefit: Celebrate milestones with annual contributions toward your dream adventures after 3 years.
• In-Office Perks: Enjoy catered lunches for our in-office team.

#LI-Remote

Work authorization

Employer work visa sponsorship and support are not provided for this role. Applicants must be currently authorized to work in the United States at hire in an employer approved US state and must maintain authorization to work in the United States throughout their employment with our company.