Senior SEO Specialist

Job Title: Senior SEO Specialist

Location: Ahmedabad
Salary: 50-55K
Experience: 4–7 Years
Department: Digital Marketing
Employment Type: Full-Time

Job Summary:

We are seeking an experienced and results-driven Senior SEO Specialist to lead our search engine optimization efforts. The ideal candidate will have a deep understanding of SEO best practices, technical SEO, content optimization, and keyword strategy, and will play a key role in increasing our online visibility and driving organic traffic.

Key Responsibilities:

• Develop and implement comprehensive SEO strategies to improve search engine rankings and organic traffic
• Conduct detailed keyword research and competitor analysis
• Perform technical SEO audits and provide actionable recommendations
• Optimize website content, metadata, URLs, and internal linking structure
• Collaborate with content and development teams to implement SEO best practices
• Monitor and analyze website performance using tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, etc.
• Track and report on SEO KPIs (rankings, traffic, conversion, bounce rate, etc.)
• Stay updated with search engine algorithm updates and industry trends
• Manage and guide junior SEO team members (if applicable)
• Build and execute link-building strategies (guest posts, outreach, backlinks)
• Recommend and implement improvements to website architecture and page performance

Requirements:

• Bachelor’s degree in digital Marketing, IT, Communications, or related field
• 4–7 years of hands-on SEO experience (preferably agency or performance-driven roles)
• Proven success in improving rankings and organic traffic
• Strong knowledge of search engine algorithms and ranking factors
• Proficient with SEO tools: Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, etc.
• Good understanding of HTML, CSS, JavaScript, and website structure (basic level)
• Experience with CMS platforms (WordPress, Shopify, etc.)
• Excellent analytical, problem-solving, and communication skills
• Ability to work independently and as part of a team

Preferred Skills (Bonus):

• Experience with Local SEO and International SEO
• Knowledge of Core Web Vitals and Page Speed Optimization
• Basic knowledge of Google Tag Manager and schema markup
• Understanding of paid marketing (Google Ads, Social Media) is a plus

Job Types: Full-time, Permanent

Pay: Up to ₹45,000.00 per month

Application Question(s):

• Current ctc / Expected ctc?
• Notice period ?
• Do you regularly analyze PPC metrics such as CTR, CPC, CPA, and ROAS?
• From Service background?
• Are you proficient with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or Screaming Frog?
• Have you independently planned and executed SEO strategies that improved organic rankings and traffic?
• Do you have strong experience with Technical SEO, including audits, site structure, and on-page optimization?

Experience:

• seo executive: 4 years (Preferred)

Language:

• English (Preferred)

Location:

• Ahmedabad, Gujarat (Required)

Work Location: In person