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SEO Account Manager / Digital Marketing Specialist

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Digital Marketing Specialist / SEO Account Manager
Boston Web Marketing is seeking a talented individual to fill the role of SEO/SEM Specialist. The ideal candidate is someone who cares about the success of our clients and is a self-starter who can work independently or on a team. He or she must have the ability to learn on-the-go and work in a fast-paced environment and industry that is constantly changing.

Responsibilities and Duties

  • Manage a book of business of small to medium-sized businesses’ SEO and SEM campaigns.
  • Be the direct point of contact for your clients. You will be working with clients on their monthly SEO service including, but not limited to, backend website work, local listing optimization, content generation, social media management and email marketing.
  • Manage SEM campaigns for clients, primarily in Google AdWords.
  • Maintain regular communication with clients to keep them informed of work being completed.
  • Learn new trends and online techniques to help your clients with all web marketing needs.
  • Develop strong business relationships with clients while ensuring they understand how SEO & SEM improve their online visibility and lead generation.
  • Maintain and make necessary changes to clients’ websites, including troubleshooting and resolving technical issues.

Qualifications and Skills

  • Clear and articulate communication skills and the ability to effectively initiate and manage a productive phone conversation with clients.
  • Strong writing skills is a must.
  • A verifiable track record of consistently meeting and exceeding goals for clients.
  • Prior experience in an account management/customer service role (Preferred).
  • Experience writing engaging content for clients, specifically webpages, social media content and blog posts.
  • Strong work ethic, highly motivated, and extremely organized.
  • Ability to succeed in a fast-paced, competitive environment.
  • Experience with Microsoft Office applications (Word, PowerPoint, Excel).
  • Familiarity with managing clients’ presence on popular social media platforms such as Facebook, Twitter, Pinterest, Google Plus, Instagram and LinkedIn.
  • Experience with Content Management Systems such as WordPress is not required but is a plus
  • Experience with HTML, CSS or a willingness to learn the basics.
  • Experience managing a Google AdWords campaign. Google AdWords or Bing Ads certifications a plus.
  • Bachelor's Degree'

Work Location:

  • One location

This Job Is Ideal for Someone Who Is:

  • Dependable -- more reliable than spontaneous
  • People-oriented -- enjoys interacting with people and working on group projects
  • Adaptable/flexible -- enjoys doing work that requires frequent shifts in direction
  • Autonomous/Independent -- enjoys working with little direction

Job Type: Full-time

Pay: $45,000.00 - $55,000.00 per year

Benefits:

  • 401(k)
  • 401(k) matching
  • Dental insurance
  • Flexible schedule
  • Health insurance
  • Life insurance
  • Paid time off
  • Parental leave
  • Vision insurance

Education:

  • Bachelor's (Required)

Experience:

  • Digital marketing: 1 year (Preferred)
  • SEO: 1 year (Preferred)

Work Location: Hybrid remote in Boston, MA 02109

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