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SEO Content Specialist

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As Canva scales, change continues to be part of our DNA. But we like to think that's all part of the fun. So this will give you the flavour of the type of things you'll be working on when you start, but this will likely evolve.

Canva s SEO is world-class, and we re looking for a passionate SEO Content Specialist to join the International SEO team to help scale our next phase of growth in the Arabic-speaking region!

The SEO Content Specialist will work closely with the Arabic SEO Lead and local team. The role of an SEO Content Specialist is to help create and manage engaging, SEO-optimised copy and content that informs and converts.

As an SEO Content Specialist, you will provide initiative, direction, and support to create helpful and inspiring content for users in the Arabic region.

What you'll do

  • Champion content requirements for landing pages and blog articles, and support the development of a long-term content strategy by keeping an up-to-date editorial calendar and publishing plan
  • Create and edit SEO-optimised and engaging content about various design topics that are in line with the content strategy of the SEO team
  • Upload and publish content that follows the latest SEO copy best practices and fits our local tone of voice, which is set by our language managers
  • Provide feedback on content management systems, translation quality, and page layout to improve efficiency and quality.
  • Work with the Arabic SEO team to align on goals, priorities, and SEO best practices to drive SEO Growth, with potential to support broader SEO activities such as keyword research, competitor analysis, and collaboration with Outreach Specialists for content production.
  • Maintain a high level of quality and consistency as well as alignment with our brand guidelines

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