SEO Content Writer

Role Overview:

• Write and publish SEO-optimized content (blogs, webpages, product descriptions, landing pages, FAQs, etc.)
• Collaborate with SEO, marketing and design teams to align content with overall SEO and brand strategy
• Take ownership of content pieces from research → writing → optimization → publishing → updates

Key Responsibilities:

• Conduct keyword research (primary, secondary, long-tail) using tools like Ahrefs / SEMrush / Google Keyword Planner
• Write well-researched, engaging, high-quality content tailored to user intent (informational, commercial, transactional) and brand tone.
• Optimize content for SEO: proper keyword placement (title, H1/H2/H3 headings, body), meta titles & descriptions, image alt-text, internal/external links. (adapted from your original list + standard SEO-writing practices)
• Maintain correct content structure & readability: logical header hierarchy, clean formatting, user-friendly readability.
• Perform content editing and proofreading to ensure quality, clarity, grammar, consistency with brand voice and style standards.
• Analyze competitor content / competitor landing-pages, identify content gaps or opportunities, and propose improvements or new content ideas. (from your list + align with content-analysis practices)
• Update and improve existing content where needed: fix outdated information, add depth, refresh SEO optimization, correct keyword issues, improve readability. (from your list)
• Maintain a content calendar / schedule for regular publishing and updates.
• Use analytics and SEO tools (e.g. Google Analytics / Search Console, SEMrush / Ahrefs) to monitor content performance and adjust strategy accordingly. (as per your list + common mid-level expectations)

Skills & Qualifications:

• 2–4 (or more) years of professional experience as Content Writer / SEO-Content Writer / Copywriter.
• Strong command of English: excellent writing, editing, grammar, and storytelling skills.
• Solid understanding of SEO principles, on-page SEO techniques, keyword research, and best practices for content optimization.
• Familiarity with content management systems (e.g. WordPress), and tools used for SEO and analytics.
• Good research skills — able to gather information from multiple sources, analyze data/trends, and produce insightful content.
• Ability to manage multiple projects, meet deadlines, and work independently or as part of a team.
• Good communication and collaboration: able to coordinate with SEO, marketing, design — ensure content aligns with overall strategy. (as per your list + standard content-team workflow)

Job Type: Full-time

Pay: Rs40,000.00 - Rs45,000.00 per month

Work Location: In person