Job Title: SEO Executive / SEO Analyst
Experience:
2+ Years
Preferred Background:
E-commerce SEO
Job Overview
We are looking for a results-driven
SEO Executive / SEO Analyst
with hands-on experience in improving organic search performance, especially for e-commerce websites. The ideal candidate will be responsible for executing on-page SEO strategies, keyword research, content optimization, and supporting technical SEO initiatives to drive traffic and conversions.
Key Responsibilities
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Perform comprehensive keyword research to identify growth opportunities for organic traffic.
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Optimize website content, metadata, headings, URLs, and images for on-page SEO.
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Improve internal linking structure to enhance crawlability and user experience.
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Collaborate with content and marketing teams to ensure SEO-friendly content creation and optimization.
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Support basic technical SEO activities, including site audits, page speed optimization, mobile friendliness, and indexation issues.
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Manage and optimize SEO activities on WordPress-based websites.
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Monitor website performance using tools like Google Analytics, Google Search Console, and other SEO tools.
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Assist in link-building activities, including outreach and backlink analysis.
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Track rankings, traffic, and conversions; prepare regular SEO performance reports.
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Stay updated with the latest SEO trends, algorithm updates, and best practices.
Required Skills & Qualifications
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2+ years of proven experience in SEO, preferably in an e-commerce environment.
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Strong understanding of on-page SEO, keyword research, and content optimization.
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Working knowledge of internal linking strategies and SEO best practices.
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Basic understanding of technical SEO concepts.
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Experience working with WordPress CMS.
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Familiarity with link-building fundamentals and backlink analysis.
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Proficiency with SEO tools (Google Analytics, Google Search Console, Ahrefs/SEMrush or similar).
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Good analytical, problem-solving, and communication skills.
Nice to Have
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Experience with product page SEO and category page optimization.
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Understanding of conversion rate optimization (CRO).
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Knowledge of HTML/CSS basics.