SEO Expert

Updated Job Description: SEO Expert for E-Commerce BrandsJob Description:We are seeking a highly skilled and experienced SEO Expert to optimize and enhance the online presence of our Shopify e-commerce brands. As a key member of our team, you will implement advanced SEO strategies to drive organic traffic, increase search engine rankings, and boost sales for our Shopify stores. This role also requires expertise in Google Ads, Facebook Ads, Hotjar, and Klaviyo email marketing, alongside a strong understanding of Middle Eastern culture to effectively tailor strategies for this demographic.

Responsibilities:

• Conduct comprehensive SEO audits of Shopify stores to identify opportunities for improvement.

•Develop and implement advanced on-page and off-page SEO strategies tailored for e-commerce.

• Optimize product listings, metadata, alt text, and URLs for maximum search engine visibility.
• Perform keyword research and competitor analysis to identify growth opportunities.
• Monitor and analyze site performance using tools like Google Analytics, Google Search Console, SEMrush, and Hotjar.
• Collaborate with content creators to ensure SEO-friendly blogs, product descriptions, and marketing materials.
• Build and manage backlink strategies to improve domain authority and search rankings.
• Strategize and optimize Google Ads and Facebook Ads campaigns to complement SEO efforts and drive targeted traffic.
• Develop and manage Klaviyo email marketing campaigns, including segmentation, automation, and analytics, to engage customers and drive conversions.
• Stay up-to-date with the latest SEO trends, algorithm updates, and industry best practices.
• Understand and incorporate cultural nuances of the Middle Eastern market into SEO, advertising, email marketing, and CRO strategies.

Requirements:

•Fluent verbal English communication skills for effective collaboration with merchants and team members.

• Proven experience as an SEO expert specializing in Shopify e-commerce stores.
• Strong knowledge of the Shopify platform’s capabilities and limitations for SEO.
• Expertise in Google Ads, Facebook Ads, and Hotjar for a data-driven approach to optimization.
• Experience in Klaviyo email marketing, including campaign creation, automation, and performance analysis.
• Expertise in CRO (Conversion Rate Optimization) for improving site performance and sales.
• High-level understanding of Middle Eastern culture to create culturally resonant and effective strategies.
• Self-motivated with a proven ability to manage multiple projects and meet deadlines.

Note: Applicants who do not meet the English communication requirement should not apply.

We’re looking for a driven professional who is passionate about e-commerce and SEO, with the technical expertise and cultural insights needed to make a significant impact. If you fit this profile, we’d love to hear from you!

Job Type: Full-time

Pay: Rs70,000.00 - Rs100,000.00 per month

Education:

• Bachelor's (Preferred)

Experience:

• SEO: 3 years (Required)

Location:

• Wapda Town (Required)

Work Location: In person