CRITERIA FOR SEO EXPERT
1. Qualifications
- Bachelor’s degree in Marketing, Computer Science, IT, or a related field (Master’s degree preferred).
- SEO certifications from recognized platforms (e.g., Google, HubSpot, SEMrush) will be an advantage.
2. Experience
- Minimum 2–3 years of proven experience in SEO, digital marketing, or content optimization.
- Demonstrated success in improving organic search rankings and traffic for websites.
3. Skills & Competencies
- Strong knowledge of on-page, off-page, and technical SEO techniques.
- Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.
- Keyword research and competitive analysis expertise.
- Knowledge of link-building strategies and content optimization.
- Familiarity with local SEO and schema markup.
- Strong analytical skills and ability to prepare SEO performance reports.
- Excellent communication, writing, and editing skills.
4. Responsibilities
- Conduct keyword research and develop SEO strategies.
- Optimize website content, landing pages, and metadata for search visibility.
- Monitor and analyze SEO performance using analytics tools.
- Implement link-building campaigns and outreach strategies.
- Stay updated on the latest SEO trends, search engine algorithm updates, and best practices.
- Collaborate with web developers, content writers, and marketing teams to implement SEO improvements.
5. Other Requirements
- Strong attention to detail.
- Ability to work independently and meet deadlines.
- Creative problem-solving mindset.
Job Type: Full-time
Pay: Rs60,000.00 - Rs80,000.00 per month
Work Location: In person