SEO Specialist

About pv.market

pv.market is a B2B eCommerce marketplace dedicated to the global solar industry. We connect manufacturers, distributors, EPC companies, and project developers, offering seamless digital trade solutions for solar products. As we scale operations across MENA, Africa, and Europe, we are expanding our technology team to enhance platform features, improve user experience, and drive innovation.

Role & Responsibilities

· Develop and execute SEO strategies to drive organic traffic and improve search engine rankings.

· Conduct keyword research, competitor analysis, and SEO audits to identify growth opportunities.

· Optimize website structure, on-page content, metadata, and internal linking for maximum visibility.

· Monitor and report on SEO performance metrics, including keyword rankings, traffic, and conversions.

· Work closely with the marketing and content team to implement SEO best practices across all campaigns.

· Stay updated with search engine algorithm changes and emerging SEO trends.

· Enhance website authority through ethical link-building strategies and partnerships.

· Collaborate with developers to ensure technical SEO best practices are implemented (e.g., site speed, mobile optimization, schema).

Required Skills

· Proven experience as an SEO Specialist, SEO Analyst, or similar role.

· Strong knowledge of SEO tools (Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, etc.).

· Expertise in on-page, off-page, and technical SEO.

· Understanding of website analytics and performance metrics.

· Ability to conduct thorough keyword research and develop content strategies accordingly.

· Experience with schema markup, structured data, and site architecture optimization.

· Basic understanding of HTML, CSS, and JavaScript as it relates to SEO.

· Strong analytical and problem-solving skills with attention to detail.

Nice-to-Have

· Experience working on B2B eCommerce or marketplace platforms.

· Knowledge of international SEO, especially for MENA and African markets.

· Familiarity with renewable energy or solar industry trends.

What We Offer

· Opportunity to shape the SEO strategy of a unique global solar marketplace.

· Flexible and collaborative work environment.

· Competitive compensation.

· Growth opportunity as the platform expands globally.

If you are interested, please share your CV to tejaswi@powernsun.com