SEO Specialist

We are seeking a dynamic and results-driven SEO Executive to join our Digital Marketing team. The ideal candidate should be well-versed in both on-page and off-page SEO, keyword research, content optimisation, and performance analysis. You'll work closely with the marketing, content, and development teams to enhance the visibility and ranking of our brand websites.

Responsibilities

• Conduct keyword research and implement SEO best practices across websites.
• Optimise on-page elements such as meta tags, headers, URLs, images, and internal linking.
• Monitor and improve off-page SEO, including link-building strategies and outreach campaigns.
• Perform technical SEO audits and coordinate with developers to resolve issues.
• Track, report, and analyse website performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.
• Stay updated with the latest SEO trends, algorithm updates, and industry best practices.
• Collaborate with content and design teams to ensure SEO-friendly content creation.
• Competitor analysis and benchmarking.
• Manage local SEO, including Google My Business and local directory submissions.
  
  

Requirements

• Bachelor's degree in Marketing, IT, or a related field.
• 0-1 year of proven experience in SEO, preferably in the e-commerce or health and wellness sector.
• Strong understanding of search engine algorithms and ranking factors.
• Hands-on experience with SEO tools such as SEMrush, Ahrefs, Moz, Screaming Frog, etc.
• Knowledge of HTML/CSS and CMS platforms like WordPress is a plus.
• Excellent analytical, problem-solving, and communication skills.
• Ability to work independently and as part of a collaborative team.
  
  

This job was posted by Bolt Hr from Evis Healthcare.