SEO Specialist

About the Role

Key Responsibilities

• Do keyword research to find relevant keywords for website pages and blogs.
• Implement on-page SEO such as titles, meta descriptions, headings, URLs, internal links, and basic content optimization.
• Support the content team by sharing SEO inputs and reviewing content for search intent and optimization.
• Work on off-page SEO including guest posting, outreach, and link building activities.
• Track website performance using Google Analytics, Google Search Console, and SEO tools.
• Prepare simple SEO reports on rankings, traffic, and backlinks.
• Assist with basic technical SEO checks like broken links, page speed, mobile friendliness, and index issues.
• Keep up with SEO trends and algorithm updates and suggest improvements.