SMS Campaign Specialist (Global Market)

We are looking for a results-driven SMS Campaign Specialist to join our growing team and manage high-impact SMS marketing campaigns for international clients, primarily in the US market. This is an excellent opportunity for a technically skilled marketer who understands SMS campaign operations, compliance, and performance optimization.

In this role, you'll work with modern SMS marketing platforms, telecom tools, and automation technologies to build, launch, and optimize campaigns that maximize deliverability, engagement, and conversions. If you're passionate about data-driven marketing and enjoy working in a fast-paced international environment, we'd love to hear from you.

What You'll Be Doing

• Plan, create, launch, and manage SMS marketing campaigns for international clients, with a primary focus on the US market.
• Monitor and optimize campaign performance to improve message delivery, engagement, response rates, and conversions.
• Manage audience segmentation, contact lists, automation workflows, and A/B testing to maximize campaign effectiveness.
• Configure and work with SMS marketing platforms, routing systems, and campaign management tools.
• Utilize Zoom Phone, RTBS (Real-Time Bidding/SMS Routing Systems), number validation tools, and number strapping processes to support campaign execution.
• Ensure all campaigns comply with TCPA, GDPR, and other applicable messaging regulations and industry best practices.
• Analyze campaign metrics, prepare performance reports, and provide actionable insights to management.
• Collaborate closely with marketing and operations teams to align SMS campaigns with overall business objectives.
• Stay up to date with emerging SMS marketing trends, compliance requirements, and platform enhancements.

What We're Looking For

• Proven experience in SMS marketing, campaign management, or a similar digital marketing role.
• Hands-on experience with SMS marketing platforms, automation tools, and campaign analytics.
• Practical knowledge of Zoom Phone, RTBS, number validation tools, and number strapping processes.
• Strong understanding of SMS deliverability, routing, compliance, and campaign optimization.
• Familiarity with TCPA, GDPR, and other messaging compliance standards.
• Strong analytical skills with the ability to interpret campaign data and make data-driven decisions.
• Excellent problem-solving, communication, and organizational skills.
• Ability to manage multiple campaigns while meeting deadlines in a fast-paced environment.
• Experience working with international or US-based marketing campaigns will be considered a strong advantage.

Perks & Benefits

• Competitive salary package based on skills and experience.
• 5-day work week (Saturday & Sunday off).
• Career growth and professional development opportunities.
• Supportive, collaborative, and performance-driven work environment.
• Health Insurance.
• Provident Fund.
• Opportunity to work on international campaigns using industry-leading tools and technologies.

Location: Near Johar Town, Lahore
Job Type: Full-time | Onsite
Shift: Night Shift (6:00 PM – 3:00 AM, Monday to Friday)
Salary: PKR 60,000 – 100,000 (Based on Skills & Experience)

If you're an experienced SMS marketing professional who enjoys driving measurable campaign results and wants to build your career in an international marketing environment, we'd love to hear from you. Apply today and become part of a team that values innovation, collaboration, and continuous growth.

Job Type: Full-time

Pay: Rs60,000.00 - Rs100,000.00 per month

Work Location: In person