Social Media and Digital Strategy Manager

Company Overview

Zeno Power is the leading developer of nuclear batteries – compact power systems that provide reliable, clean energy in frontier environments. By harnessing the heat from radioisotopes, Zeno's batteries power critical missions on Earth, in space, and at sea. To bring this technology to market by 2027, Zeno is seeking out purpose-driven and innovative professionals who are comfortable working in a startup environment. Team members will have a direct impact in enabling commercial and national security missions from the depths of our oceans, to the surface of the moon, and in austere environments here on Earth. Zeno is proud to be an Equal Opportunity Employer and is committed to attracting, retaining, and developing a highly qualified, diverse, and dedicated work force. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected Veteran status, or any other characteristic protected by federal, state, or local law.

Social Media and Digital Strategy Manager
Zeno Power is seeking a Social Media & Digital Strategy Manager to own and evolve our digital presence at the intersection of space, energy, and deep technology. This is a high-autonomy individual contributor role for a seasoned operator who believes social media should be a strategic advantage, not a compliance exercise. We are looking for someone who knows how to be confident, fast, and opinionated in serious industries. Someone who understands how to participate in real conversations, take smart risks, and build credibility through clarity and conviction. You will act as the editor-in-chief of Zeno's social presence, shaping how our company and leadership show up in moments that matter. This role is ideal for someone who has already operated independently, made judgment calls in public, and understands how to push boundaries without undermining trust.

What You'll Own

Social Strategy, Voice & Editorial Direction

• Own the end-to-end social media strategy for Zeno's corporate brand, with a primary focus on X and LinkedIn.
• Develop and protect a distinctive Zeno voice that is confident, technically grounded, and willing to take a point of view.
• Establish Zeno as a visible, credible participant in conversations across nuclear innovation, space power, maritime, energy, and defense.
• Make independent, real-time editorial decisions about when to engage, when to lead with opinion, and when restraint is the smarter move.
• Balance speed, clarity, and boldness with the realities of operating in a regulated, safety-critical environment.

Content Creation & Execution

• Create high-quality social content including short-form copy, graphics, and simple visual assets that translate complex technical ideas into compelling narratives.
• Partner with our in-house production team to strategically deploy video and photography for maximum impact.
• Shape content that goes beyond announcements to spark conversation, signal confidence, and build long-term brand credibility.
• Maintain a high bar for taste, clarity, and consistency across all posts.

Community Engagement & Cultural Relevance

• Own day-to-day posting and active engagement, particularly on X, with a strong sense of timing and tone.
• Monitor conversations across relevant ecosystems to identify moments where Zeno can add real value, not noise.
• Engage authentically with industry communities, including moments of skepticism or disagreement, without escalating risk or diluting credibility.
• Build trust by participating as a thoughtful voice, not a reactive brand account.

Executive Thought Leadership

• Own social strategy and execution for Zeno executives on X and LinkedIn.
• Ghostwrite and manage executive content that reflects authentic voice, informed opinions, and strategic perspective.
• Mine speeches, interviews, podcasts, presentations, and internal discussions to surface strong executive points of view.
• Manage content review and approvals efficiently to enable timely, confident publishing.
• Proactively surface news, trends, and competitor activity where executive commentary would be additive or clarifying.

Influencer & Ecosystem Engagement

• Identify, vet, and build relationships with relevant influencers, subject matter experts, and key opinion leaders in aerospace, maritime, defense, energy, and deep tech.
• Develop collaboration strategies that extend reach while preserving credibility and editorial integrity.

Integrated Marketing & Communications Support

• Partner closely with the Communications Manager to support launches, partnerships, events, and major announcements.
• Contribute to the company's email newsletter, including content development and performance analysis.
• Support basic website content updates and collaborate on SEO initiatives to improve organic visibility.

Required Experience

• 5–8+ years of experience owning social media programs end-to-end for B2B technology companies, startups, or organizations operating in complex, high-stakes environments.
• Direct experience working in regulated, technical, or reputationally sensitive industries, such as energy, nuclear, defense, aerospace, fintech, or healthcare.
• Experience managing both a corporate brand account and multiple executive social profiles simultaneously, including strategy, ghostwriting, publishing cadence, and approvals.
• Deep fluency in X and LinkedIn, including platform culture, audience expectations, and algorithmic behavior.
• Demonstrated experience ghostwriting for executives or managing executive personal brands.
• Proven ability to translate dense technical or scientific concepts into clear, engaging narratives without oversimplifying.
• Strong editorial taste and point of view, with examples of confident, distinctive brand or executive presence in serious industries.
• Comfort operating with significant autonomy and making real-time editorial and engagement decisions.

This role is best suited for someone who has already operated in environments where accuracy, judgment, and restraint are as important as speed and creativity.

Job Functions

• Position requires in-office presence in Seattle (South Lake Union) OR Washington D.C. on Tuesdays, Wednesdays, and Thursdays, remote work is optional on Mondays and Fridays.
• Travel: Travel is required, <10%
• Motor Abilities: Sitting and/or standing for extended periods, bending/stooping, grasping/gripping, fine motor control (hands)
• Physical exertion and/or requirements: Minimal, with ability to safely lift up to 15 pounds
• Repetitive work: Prolonged
• Special Senses: Visual and audio focused work
• Work Conditions: Stairs, typing/keyboard, standard and/or sitting working environment of >8 hrs./day

Compensation

The anticipated salary band for this position is $100,000-$130,000. The final job level and compensation will be determined by various factors such as a candidate's relevant work experience, years of relevant experience, skills, qualifications, certifications, and other business considerations.

In addition to competitive compensation, we also offer a generous benefits package, which includes:

• Stock options
• Flexible paid time off
• 401k plan with employer match
• 16 weeks of paid family leave
• Employer HSA contributions
• Transit benefits to put toward commuting expenses
• Medical, dental, and vision insurance
• Relocation assistance
• Dog friendly office

Physical Demands and Work Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions. While performing the duties of this position, the employee is regularly required to talk or hear. Specific vision abilities required by this position include close vision, distance vision, peripheral vision, and the ability to adjust focus. The noise level in the work environment is usually moderate.

Note

This job description in no way states or implies that these are the only duties to be performed by the employee(s) incumbent in this position. Employees will be required to follow any other job-related instructions and to perform any other job-related duties requested by any person authorized to give instructions or assignments. All duties and responsibilities are essential functions and requirements and are subject to possible modification to reasonably accommodate individuals with disabilities. To perform this job successfully, the incumbents will possess the skills, aptitudes, and abilities to perform each duty proficiently. Some requirements may exclude individuals who pose a direct threat or significant risk to the health or safety of themselves or others. The requirements listed in this document are the minimum levels of knowledge, skills, or abilities. This document does not create an employment contract, implied or otherwise, other than an “at will” relationship.

Export Control

Applicants for employment at Zeno Power must be a U.S. person. The term “U.S. Person” means (i) a U.S citizen or U.S. national; or (ii) any natural person who is a U.S. Lawful Permanent Resident (i.e., holds a Green Card), as defined by 8 U.S.C. 1101(a)(20) or as a “protected individual” defined by 8 U.S.C. 1324b(a)(3) (i.e., admitted as a refugee or is granted asylum).