Social Media and Marketing Coordinator (On Sight-Local Only)

Job Summary
We are seeking a dynamic and passionate Social Media and Marketing Coordinator (On Sight-Local Only) to elevate our brand presence within the local community. This energetic role offers an exciting opportunity to craft compelling content, manage social media platforms, and execute innovative marketing strategies that resonate with our audience. The ideal candidate will be a creative thinker with a knack for digital storytelling, eager to build relationships and boost engagement through vibrant visuals and targeted campaigns. Join us in shaping memorable brand experiences that inspire and connect with our local community every day!

Duties

• Develop and implement engaging social media strategies across platforms such as Facebook, Instagram, Twitter, and LinkedIn to increase visibility and community interaction.
• Create captivating content including graphics, videos, photography, and written posts that align with branding guidelines and marketing goals.
• Manage daily social media operations using tools like Hootsuite or Buffer to schedule posts, monitor activity, and analyze performance metrics.
• Conduct social listening to gather insights on customer sentiment, trending topics, and competitor activities to inform content creation and campaign adjustments.
• Design eye-catching visuals using Adobe Photoshop, Illustrator, and Adobe Creative Suite to support marketing campaigns and promotional materials.
• Oversee local public relations efforts by fostering relationships with community partners, media outlets, and influencers to enhance brand reputation.
• Execute targeted Facebook Advertising campaigns utilizing audience segmentation and keyword research to maximize reach and engagement.
• Track web analytics with Google Analytics and web analytics tools to measure campaign effectiveness and optimize future marketing efforts.
• Collaborate on branding initiatives that reinforce our identity across all digital channels while maintaining consistency in messaging.
• Support e-commerce activities by creating promotional content for online sales channels and managing product photography when needed.
• Proofread all content meticulously to ensure clarity, accuracy, and alignment with brand voice before publishing or distribution.

Experience

• Proven experience in social media management within a local or community-focused environment is highly preferred.
• Strong graphic design skills complemented by proficiency in Adobe Photoshop, Illustrator, and Adobe Creative Suite are essential.
• Hands-on experience with social media management tools such as Hootsuite or Buffer is required.
• Knowledge of SEO best practices, keyword research, web analytics (Google Analytics), and digital marketing strategies is necessary.
• Familiarity with Facebook Advertising platform for creating targeted ad campaigns is a plus.
• Ability to craft compelling visual content through photography or video editing using tools like Adobe Premiere or similar software is advantageous.
• Excellent communication skills with an emphasis on relationship management, proofreading, and public relations are vital for success in this role. Join us as a Social Media and Marketing Coordinator (On Sight-Local Only) — where your creativity fuels our community engagement! This paid position offers an inspiring environment for innovative thinkers eager to make a tangible impact through vibrant storytelling, strategic marketing initiatives, and meaningful connections within the local landscape!

Job Type: Part-time

Pay: From $15.00 per hour

Work Location: In person