Social Media and Marketing Manager

MAIN Job Summary and responsibilities
We are seeking an energetic and innovative Social Media and Marketing Manager to elevate our brand presence across digital platforms.

- Fully remote work from home job

- must work in 8 am to 4 pm EST (USA) Timezone

- must have social media management, paid ad runs, SEO knowledge

- must know how to edit videos and create engaging post

- must be good at multi-tasking

- must act as virtual assistance and help with multi horizon projects

Responsibilities

• Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase engagement and followers.
• Create, curate, and manage high-quality content including graphics, videos, blog posts, and photography that align with brand voice and marketing goals.
• Utilize social listening tools to monitor brand reputation, industry trends, and customer feedback for insights that inform content and campaigns.
• Manage paid advertising campaigns on Facebook Advertising and other platforms to maximize reach and ROI.
• Analyze web analytics using tools like Google Analytics and web analytics platforms to measure campaign performance and optimize strategies accordingly.
• Collaborate with cross-functional teams including PR, sales, and product development to ensure cohesive branding and messaging across all channels.
• Oversee graphic design projects using Adobe Creative Suite (Photoshop, Illustrator) to produce visually appealing marketing materials.
• Schedule posts efficiently using social media management tools such as Hootsuite or Buffer to maintain consistent online presence.
• Conduct keyword research for SEO purposes to enhance content visibility in search engine results.
• Manage relationships with influencers, media outlets, and partners through effective relationship management techniques.
• Proofread all content meticulously to ensure accuracy, clarity, and brand consistency before publication.
• Stay updated on the latest digital marketing trends, platform updates, and best practices to keep our strategies innovative and competitive.

Requirements

• Proven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns.
• Proficiency in social media management tools like Hootsuite or Buffer; experience with Facebook Advertising is essential.
• Skilled in graphic design using Adobe Photoshop, Illustrator, and Adobe Creative Suite; video editing experience is a plus.
• Strong understanding of SEO principles, keyword research techniques, and web analytics tools such as Google Analytics.
• Excellent written communication skills with an eye for proofreading detail.
• Ability to develop engaging content tailored for diverse audiences across multiple platforms.
• Knowledge of social listening tools to monitor brand sentiment and industry conversations effectively.
• Experience in branding strategies, public relations activities, e-commerce integrations, and relationship management is highly desirable.
• Ability to analyze data insights from web analytics to refine marketing tactics continuously.
• Creative mindset with a passion for storytelling through multimedia content including photography and video editing. Join us as a Social Media and Marketing Manager where your creativity fuels our growth! This paid position offers a vibrant environment where your ideas make an impact—helping us connect authentically with our audience while advancing your professional journey in digital marketing excellence!

Pay: From ₹30,000.00 per month

Work Location: Remote