Social Media Assistant (5 Hours a Week)

Are you ready to join Connecticut Innovation’s vibrant community of innovators? Connecticut Innovations (“CI”) is Connecticut’s strategic venture capital arm, and we are passionate about serving our portfolio of 220+ companies across various industries, with strengths in life sciences, technology, and climate tech.

Come join Ultra-low Carbon Concrete & Carbon Reduction Solutions | CarbonBuilt!

About CarbonBuilt

CarbonBuilt is building deeply decarbonized concrete manufacturing of the future. Through our proprietary low-carbon concrete technology, focus on data analytics and robotics, and active acquisition of concrete masonry plants, we are scaling solutions that dramatically reduce embodied carbon while also reducing costs. Rooted in science, CarbonBuilt was established after years of Department of Energy-backed research at UCLA’s Institute for Carbon Management. CarbonBuilt showcased its technology during the five-year long COSIA NRG Carbon XPRIZE competition, in which it was awarded the Grand Prize in 2021. CarbonBuilt has raised capital from leading Investors and Venture Capital firms.

• Our Vision - a world in which global economic prosperity is no longer a threat to the climate.
• Our Mission - to enable concrete manufacturing to drive large-scale emissions reductions through the cost-effective use of industrial byproducts and CO₂.

CarbonBuilt’s Reversa® Binder, a patented, low-carbon alternative to cement, creates concrete with a 70–100% lower carbon footprint, reducing costs by 10–30% while meeting performance standards. Our product has been commercially available since 2023 and can be rapidly adopted by the nearly 800 concrete plants in the U.S. alone.

Position Overview

CarbonBuilt is seeking a reliable, creative Social Media Associate to manage and execute our presence across Instagram, including Reels, TikTok, and LinkedIn. This role focuses on translating availability of low-carbon concrete masonry out of our plant in Danielson CT into engaging, accessible content for a range of audiences—from masons, concrete subcontractors, general contractors, developers, distributors, architects, and other industry professionals.

The contractor will produce and publish 3-5 sets of posts per week, ensuring consistent visibility and alignment with CarbonBuilt’s voice and strategic priorities.

Key Responsibilities

• Plan, create, and schedule daily content for Instagram, TikTok, and LinkedIn
• Translate technical concepts (e.g., low-carbon concrete, masonry, decarbonization) into clear, engaging content
• Produce short-form video (TikTok/Reels) and simple graphics aligned with brand guidelines
• Maintain a consistent posting cadence and professional tone across platforms
• Monitor engagement (comments, messages) and respond or flag as needed
• Identify relevant trends in construction, climate tech, and sustainability content
• Collaborate closely with the Chief Development Officer and VP Sales and partner (co-marketing) companies on messaging, announcements, and campaigns
• Track basic performance metrics (reach, engagement) and suggest improvements

Qualifications

• Demonstrated experience managing Instagram (photos and Reels), TikTok, and LinkedIn accounts
• Strong content creation skills (especially short-form video and caption writing)
• Ability to distill technical or industrial topics into accessible content
• Familiarity with social media trends and platform algorithms
• Highly organized and able to work independently within a limited weekly schedule
• Basic video editing skills (CapCut, Adobe, or similar)
• Willingness to travel to Danielson CT and around the New England region to visit job sites.

Preferred

• Interest or experience in climate tech, construction, materials, or sustainability
• Familiarity with concrete, masonry, or building materials industries

Time Commitment & Expectations

• ~5 hours per week
• Flexible schedule, but must support consistent daily posting
• Quick turnaround on time-sensitive announcements when needed