Overview
We are seeking a creative and dynamic Social Media Content Creator to join our team. This role is pivotal in enhancing our online presence and engaging with our audience through compelling content across various social media platforms. The ideal candidate will possess a strong understanding of digital marketing trends, content creation, and social media management. You will be responsible for developing innovative strategies that align with our brand's goals while fostering relationships with our audience.
Duties
- Create, curate, and manage published content across social media platforms including Tik Tok, Instagram, and LinkedIn.
- Utilize SEO techniques to optimize content for search engines and improve visibility.
- Conduct social listening to monitor brand mentions and engage with the audience effectively.
- Design eye-catching graphics using Adobe Photoshop and Adobe Illustrator to enhance posts.
- Develop and implement social media marketing strategies using tools like Hootsuite, Buffer, and Google Analytics.
- Analyze web analytics to assess the performance of campaigns and adjust strategies accordingly.
- Collaborate with the public relations team to ensure consistent branding across all channels.
- Engage in keyword research to inform content strategy and improve search rankings.
- Produce high-quality video content through video editing software to capture audience attention.
- Maintain relationships with influencers and partners for potential collaborations.
Qualifications
- Proven experience in content creation and social media management.
- Strong skills in graphic design, photography, and video editing.
- Familiarity with digital marketing concepts including e-commerce strategies and branding.
- Proficient in using Adobe Creative Suite (Photoshop, Illustrator) as well as social media tools like Hootsuite and Buffer.
- Knowledge of web analytics tools such as Google Analytics for tracking performance metrics.
- Excellent proofreading skills with a keen eye for detail to ensure high-quality content.
- Ability to conduct effective social listening and relationship management within the community.
- Strong understanding of Facebook Advertising and other paid social media strategies is a plus.
- A passion for staying up-to-date with the latest trends in social media marketing. Join us in shaping our brand's story through engaging content that resonates with our audience!
Job Type: Part-time
Pay: $20.00 - $25.00 per hour
Expected hours: 5 – 8 per week
Benefits:
Work Location: On the road