Social Media Content Creator + Manager

Social Media Content Creator + Manager (Part-Time, Chicago-Based) South Loop Loft

South Loop Loft is seeking a hands-on Social Media Content Creator + Manager to grow our brand presence across Instagram and Pinterest. This role is about more than scheduling posts — it’s about building authentic connections with our design-forward audience and telling the story of our showroom, inventory, restoration, and events.

We’re looking for someone who thrives in a creative, fast-paced environment, has a proven track record managing social media, and wants to be part of a small, collaborative team.

This is a part-time, Chicago-based role (no agencies, no full-time supplement work). You’ll be embedded with our team — spending time in our showroom and warehouse — to capture real, authentic content.

This is approximately 10-15 hours per week.

Responsibilities

• Develop and execute a social media strategy that increases awareness, engagement, and sales.
• Manage Instagram and Pinterest, ensuring consistent, on-brand messaging.
• Create compelling content (photos, Reels, videos, graphics, copy) that highlights our products, restoration process, and brand story.
• Maintain posting schedules (Instagram feed, Reels, Stories, Pinterest pins) with advance planning.
• Engage actively with followers, clients, and target designers through comments, DMs, and community interaction.
• Collaborate with Ecommerce, Sales, and Inventory teams to align marketing with inventory and business goals.
• Track and analyze KPIs; provide actionable insights and recommendations.
• Stay current with social platform changes, algorithm updates, and trends to optimize strategies.
• Lead resolution of any urgent issues (account access, security breaches, etc.).

Deliverables

1. Instagram

• Monthly: Build content calendar; plan grid; draft captions for approval; 1 marketing meeting with the owner
• Weekly: 7 feed posts, 1–2 Reels, 3–4 Stories; coordinate with Ecommerce for new inventory; manage engagement; target-client outreach.
• Ongoing: Manage Link in Bio; create content for ad campaigns; collaborate with Owner + team on storytelling.

2. Pinterest

• Weekly: Schedule 15–25 pins/day using Tailwind; mix of product, lifestyle, and curated content.
• Monthly: Trend research; optimize boards with SEO guidance; influencer outreach.

3. Special Events

• Annually: Content creation for Warehouse Sale and 3–5 other key events.

4. Content Creation

• Ongoing: Capture authentic showroom/warehouse footage; highlight restoration, artists, and sales team stories; direct team on B-roll collection.
• Collaborate and work closely with our AD strategists for Meta + Google Ads

Requirements

• Proven experience managing Instagram + Pinterest (required)
• This position will begin managing our instagram account after 2 days of onboarding
• Strong understanding of social media platforms, algorithms, and best practices.
• Proficiency in graphic design + video editing tools (required).
• Excellent writing and communication skills.
• Analytical mindset with reporting experience.
• Strong organizational skills; ability to work independently.
• Must be based in Chicago and available for regular showroom/warehouse content creation.
• Part-time only. This role is not compatible for someone who has a full time office job, it will require being at the showroom during the week.
• We’re looking for someone who can integrate as part of our team - no agencies.
• Must be comfortable and experienced using AI

How to Apply

Please submit your resume, cover letter, and portfolio to careers@thesouthlooploft.com.

If you have other marketing or content creation skills beyond social media, please share them in your cover letter.

Job Type: Part-time

Pay: $20.00 - $28.00 per hour

Expected hours: 10 – 15 per week

Work Location: In person