Social Media Executive

Job description:

We are seeking a talented and driven Social Media Marketer to join our dynamic marketing team and help us elevate our brand presence across various social media platforms.

Job Description:

As a Social Media Marketer, you will be responsible for developing and executing social media strategies to enhance our online presence, engage with our audience, and drive brand awareness and growth. You will work closely with other teams to create compelling content, manage social media campaigns, and analyze performance metrics to optimize our efforts.

Key Responsibilities:

• Develop and implement comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube, and others.
• Create, curate, and schedule engaging content, including text, images, videos, and infographics, that aligns with our brand voice and objectives.
• Monitor and respond to comments, messages, and mentions in a timely and professional manner to foster a positive community and enhance customer relationships.
• Plan and execute paid social media advertising campaigns, including budget allocation, audience targeting, and performance tracking.
• Analyze social media metrics and generate reports to measure the success of campaigns, identify trends, and make data-driven recommendations for improvement.
• Collaborate with cross-functional teams, including marketing, design, and sales, to ensure cohesive messaging and branding across all channels.
• Stay updated on industry trends, emerging platforms, and best practices to continuously improve our social media efforts.
• Identify and engage with influencers and brand advocates to amplify our reach and drive brand loyalty.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Business, or a related field.
• Proven experience as a Social Media Marketer or similar role, with a strong portfolio of successful social media campaigns.
• In-depth knowledge of major social media platforms and their best practices.
• Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social) and analytics tools (e.g., Google Analytics, Facebook Insights).
• Excellent written and verbal communication skills, with a keen eye for detail and creativity.
• Strong analytical skills and the ability to interpret data to make informed decisions.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
• Knowledge of SEO, SEM, and content marketing is an advantage.

What We Offer:

• Competitive salary and benefits package.
• Opportunity to work with a talented and passionate team.
• Professional growth and development opportunities.
• Flexible working arrangements.
• A collaborative and inclusive work culture.

Job Type: Full-time

Experience:

Social Media Marketing: 1 year (Preferred)

Job Types: Full-time, Contract

Pay: Rs40,000.00 - Rs50,000.00 per month

Work Location: In person