Social Media Executive

Key Responsibilities
Manage day-to-day operations of all social media platforms (Facebook, Instagram, LinkedIn, TikTok, etc.)
Develop social media content calendars and schedule posts consistently
Plan and create engaging content such as stories, reels, videos, and captions aligned with brand guidelines
Plan, run, and optimize paid marketing campaigns across platforms
Monitor performance using analytics tools and prepare weekly/monthly reports
Handle community management, including responding to comments and messages
Collaborate with influencers and manage partnership activities
Conduct competitor research and stay updated with social media trends
Work closely with marketing, content, and design teams to execute campaigns effectively
Requirements:
Minimum 2 years of demonstrated experience in social media management
Strong understanding of Canva, Meta Business Suite, and scheduling/analytics tools
Excellent copywriting and communication skills (English & Urdu preferred)
Hands-on experience with paid advertising campaigns
Creative mindset with strong problem-solving and ownership abilities
Ability to manage multiple tasks and meet deadlines

Job Type: Full-time

Work Location: In person