Key Responsibilities
- Design high-quality graphics for social media, digital marketing campaigns, advertisements, and promotional materials.
- Create, edit, and optimize engaging short-form video content, including Reels, Stories, and promotional videos for multiple platforms.
- Develop, implement, and manage comprehensive organic and paid social media strategies to increase brand awareness, engagement, and conversions.
- Plan, execute, monitor, and optimize Meta (Facebook & Instagram) advertising campaigns to maximize campaign performance and return on investment (ROI).
- Track social media performance using analytics tools, prepare performance reports, and provide actionable recommendations based on insights.
- Write compelling captions, develop creative content ideas, and craft storytelling strategies that align with the company's branding and marketing objectives.
- Build, nurture, and actively engage online communities while maintaining a consistent and professional brand voice.
- Stay updated with emerging social media trends, platform updates, algorithm changes, and digital marketing best practices.
- Collaborate with designers, content creators, and other internal teams to ensure consistent branding and successful campaign execution.
- Apply basic SEO best practices to improve content discoverability and organic visibility.
- Conduct competitor research, identify market trends, and recommend strategies to strengthen brand positioning.
- Support influencer marketing campaigns by identifying, coordinating, and managing relevant partnerships.
- Develop and maintain monthly content calendars to ensure timely and consistent content publishing.
- Respond promptly to customer inquiries, comments, and messages while maintaining excellent brand representation across all social platforms.
Qualifications & Requirements
- Bachelor's degree in Marketing, Media Sciences, Mass Communication, Business Administration, Information Technology, or a related field (preferred).
- Proven experience in social media management, content creation, and digital marketing.
- Strong understanding of Meta Ads Manager, social media advertising, analytics platforms, and performance reporting.
- Proficiency in graphic design and video editing tools such as Adobe Creative Suite, Canva, CapCut, or similar software.
- Excellent written and verbal communication skills with strong creative thinking abilities.
- Highly organized with excellent time management skills and the ability to manage multiple projects simultaneously.
- Self-motivated, detail-oriented, and capable of working independently as well as collaboratively in a fast-paced environment.
Why Join Nexus95?
- Work on exciting and diverse projects across multiple industries.
- Be part of a collaborative, innovative, and growth-focused team.
- Access continuous learning and professional development opportunities.
- Gain hands-on experience with modern digital marketing tools, automation platforms, and advanced advertising strategies.
- Opportunity to grow your career in a dynamic and performance-driven environment.
How to Apply
Interested candidates are invited to send their updated CV to hr@nexus95.com with the subject line:
Application – Social Media Marketing Executive
You may also apply directly through Indeed.
Job Type: Full-time
Work Location: In person