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Social Media Executive (Onsite, Lahore, PKR Salary)
Requirements:
- 1–3 years of experience managing social media accounts.
- Experience with platforms such as Instagram, YouTube, TikTok, Facebook, and X.
- Understanding of content algorithms, hashtags, and audience engagement strategies.
- Basic knowledge of video formats for reels and shorts.
- Strong writing skills for captions and social media posts.
- Familiarity with analytics tools and social media insights.
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Ability to work in a fast-paced media environment.
- Manage and maintain all social media platforms, including YouTube, Instagram, Facebook, TikTok, and X (Twitter).
- Upload and schedule content, including reels, shorts, program clips, and promotional posts.
- Conduct research on trending topics and social media trends relevant to the media channel's niche.
- Optimize posts with captions, hashtags, thumbnails, and SEO-friendly descriptions.
- Monitor platform performance and track engagement metrics.
- Coordinate with editors and the creative team to ensure timely content distribution.
- Manage community engagement, comments, and audience interaction.
- Analyze competitors and recommend strategies to improve reach and visibility.
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Assist in planning social media campaigns for program launches and special broadcasts.
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