Social Media Manager

Social Media Manager

Location: Coimbatore
Department: Digital Marketing
Reports To: Digital Marketing Manager
Job Type: Full-Time

Job Summary

We are looking for a creative and results-driven Social Media Manager to manage and grow our brand presence across social media platforms. The ideal candidate should have hands-on experience in content strategy, social media campaigns, analytics, and community engagement.

This role requires a balance of creativity and data-driven decision-making to increase brand awareness, engagement, and lead generation.

Key Responsibilities

• Develop and execute social media strategies aligned with business goals
• Plan and manage monthly content calendars
• Create engaging content including posts, reels, stories, and videos
• Write compelling captions and optimize content for each platform
• Manage and grow platforms such as Facebook, Instagram, LinkedIn, and others
• Monitor audience engagement and respond to comments/messages
• Run and optimize paid social media campaigns (Meta Ads is a plus)
• Track performance metrics (engagement, reach, CTR, conversions, etc.)
• Prepare weekly/monthly performance reports
• Stay updated with social media trends, tools, and algorithm updates
• Collaborate with marketing, sales, and creative teams

Required Qualifications

• 1–2 years of experience in Social Media Management
• Strong understanding of social media platforms and trends
• Experience with social media scheduling and analytics tools
• Basic knowledge of paid advertising (Meta/Google) is an advantage
• Excellent copywriting and communication skills
• Creative mindset with analytical thinking ability
• Experience in eCommerce, lead generation, or B2B marketing is a plus

Skills

• Content Strategy
• Social Media Marketing
• Community Management
• Performance Tracking & Analytics
• Campaign Optimization
• Communication & Coordination

Interested candidates can send their resumes to hr@xploreitcorp.com or hr@xploreintellects.com

Job Types: Full-time, Permanent

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person