Social Media Manager

McGrew Management Company is seeking a creative, hands on, strategically minded, and highly accountable Social Media Manager to lead day to day social media strategy, channel management, and content production across all McGrew Management affiliates. This role will focus on used equipment demand, auction bidder activity, and enterprise brand visibility, and requires someone who is expected to be in the field regularly, at branches, auctions, customer sites, events, and job sites, capturing real content and turning business activity into compelling social and digital storytelling. The ideal candidate is an exceptional storyteller, self starter, and relationship builder who can create high quality content outside the office, train sales and operational team members to participate in content creation, and move work forward with urgency and ownership.

McGrew Management Company provides shared services, strategic leadership, and operational support to a family of growing businesses in the heavy equipment and logistics industries, including McGrew Equipment Company, Crownstone Equipment, and Iron Road Logistics. Our team is built on integrity, teamwork, and old-fashioned business values. We believe in treating employees like family, investing in professional growth, and recognizing contributions at every level.

The Social Media Manager is responsible for developing and executing day to day organic social media strategy, channel management, and content production across McGrew Equipment Company, Crownstone Equipment, and Iron Road Logistics. This is a field based role that requires regular presence at branches, auctions, events, customer locations, and job sites to capture real content, uncover stories, and stay close to the activity that drives the business. The role will build distinct but aligned brand voices, create compelling field based content, manage publishing and community engagement across channels, train and guide sales and operations team members to contribute content effectively, and help build a repeatable, modern content engine across the portfolio.

Essential Duties & Responsibilities
To perform this job successfully, an individual must be able to satisfactorily perform each of the essential duties listed below. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Success in this role will be measured through a combination of bottom-line business metrics, content development and audience growth:

While performing the duties of this job, the employee is regularly required to talk and hear. The employee frequently is required to stand, walk, sit, use hands to finger, handle or feel and reach with hands and arms. The employee must occasionally lift and/or move up to fifty (50) pounds. Specific vision abilities required of this job include close vision, distance vision, color vision and peripheral vision. The employee must also be able to travel regularly for work and operate a motor vehicle.

McGrew Management Company and its affiliates provide equal employment opportunities to all employees and applicants for employment and prohibit discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.