Social Media Manager

Job Summary
We are seeking a dynamic and innovative Social Media Manager to elevate our brand presence across digital platforms. In this role, you will craft compelling content, develop engaging campaigns, and analyze social media performance to connect authentically with our audience. Your expertise in social media marketing, content creation, and digital analytics will drive brand awareness, foster community engagement, and support our overall marketing objectives. This paid position offers an exciting opportunity to shape our online voice and make a meaningful impact through creative storytelling and strategic outreach.

Duties

• Develop and implement comprehensive social media strategies aligned with brand goals across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Create high-quality, engaging content including graphics, videos, photography, and written posts using tools like Adobe Creative Suite (Photoshop, Illustrator) and video editing software.
• Manage daily social media activities using scheduling tools like Hootsuite or Buffer to ensure consistent posting and timely responses.
• Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitive activity; leverage findings to refine campaigns.
• Run targeted advertising campaigns on Facebook Advertising and other platforms to boost reach and engagement.
• Track performance metrics using Google Analytics and web analytics tools; prepare reports to measure campaign success and inform future strategies.
• Foster relationships with influencers, media outlets, and community members to enhance brand reputation through public relations efforts.
• Oversee branding consistency across all digital channels while managing online reputation proactively.
• Collaborate with cross-functional teams including marketing, graphic design, photography, and e-commerce to align messaging and maximize impact.

Experience

• Proven experience in social media management with a strong portfolio of successful campaigns across multiple platforms.
• Strong understanding of branding principles, public relations tactics, and relationship management within digital communities.
• Ability to analyze data insights to optimize ongoing campaigns effectively.
• Excellent proofreading skills with an eye for detail to ensure high-quality content delivery. Join us as a Social Media Manager to energize our online presence! Bring your creativity, strategic thinking, and passion for digital storytelling to help us connect more deeply with our audience while advancing your career in a vibrant environment committed to innovation and growth.

Pay: $150.00 per week

Work Location: In person