Social Media Manager and Content Creator

About the Role

Gregory Voronin, owner & founder of Youskilled Home, Dubai-UAE is seeking a creative, strategic, and results-driven Social Media Manager to build, manage, and grow his digital presence across key social platforms. This role is ideal for someone who understands personal branding, storytelling, and audience growth, and who can turn ideas into engaging, high-performing content.

You will be responsible for shaping the voice, visuals, and strategy of Gregory Voronin’s social media, while aligning content with business goals and brand values.

Key Responsibilities :

Strategy & Planning

• Develop and execute a clear social media strategy aligned with Gregory Voronin’s personal brand and business objectives (Youskilled)
• Identify growth opportunities, trends, and platform-specific best practices
• Plan monthly and weekly content calendars

Content Creation & Publishing

• Create, edit, and publish engaging content (posts, stories, reels, short-form video, carousels, captions)
• Adapt long-form ideas (talks, podcasts, interviews, articles) into social-ready content
• Ensure consistent brand voice, tone, and visual identity

Community Management

• Monitor and respond to comments, messages, and mentions
• Build authentic engagement with followers and relevant communities
• Moderate discussions and maintain a positive brand presence

Analytics & Optimization

• Track performance metrics (engagement, reach, growth, conversions)
• Provide regular performance reports with insights and recommendations
• Continuously optimize content based on data and feedback

Collaboration

• Work closely with Gregory Voronin and other team members (design, video, marketing, PR if applicable)
• Support launches, campaigns, events, or announcements via social media

Platforms You’ll Manage (may vary)

• Instagram
• LinkedIn
• X (Twitter)
• YouTube / Shorts

Requirements

• 2+ years of experience managing social media accounts (personal brands or businesses)
• Strong understanding of social media trends, algorithms, and content formats
• Excellent copywriting and storytelling skills
• Experience with short-form video and basic editing tools
• Strong organizational and time-management skills
• Ability to work independently and take ownership

Nice to Have

• Experience growing personal brands or thought leaders
• Knowledge of analytics tools and scheduling platforms
• Basic graphic design or advanced video editing skills
• Experience in marketing, branding, or content strategy

What Success Looks Like

• Consistent growth in followers and engagement
• Strong, recognizable brand voice across platforms
• Content that drives visibility, credibility, and business opportunities
• Efficient content workflows and clear reporting

What We Offer

• Opportunity to shape and grow a high-impact personal brand
• Creative freedom and direct collaboration with Gregory Voronin
• Competitive compensation based on experience

Job Type: Full-time

Pay: AED2,000.00 - AED5,000.00 per month