Social Media Manager & WhatsApp Lead Handler

Zee Developers is launching a founder-led social media strategy across Instagram, Facebook, and TikTok. We have a videographer capturing footage and an editor producing reels — your job is to make sure the right content goes out at the right time, reaches the right audience, and converts followers into real leads.

You will run the content calendar, post and schedule all content, manage the community (comments, DMs), and handle the first response to all incoming WhatsApp Business inquiries before routing to the sales team. You are the connective tissue between content production and actual sales.

What You'll Be Doing

CONTENT & SCHEDULING

• Maintain a weekly content calendar across all six Zee project brands

• Schedule and publish all reels and posts on Instagram, Facebook, and TikTok

• Write captions in Urdu and English — engaging, on-brand, with relevant hashtags

• Monitor trending audio, formats, and hashtags — brief the editor on what to use

• Track post performance weekly: reach, engagement rate, saves, shares, profile visits

COMMUNITY MANAGEMENT

• Respond to all comments across platforms within 4 hours during business days

• Monitor and reply to Instagram and Facebook DMs — qualify interest, direct to WhatsApp

• Engage with relevant Faisalabad real estate groups on Facebook organically

• Flag any negative comments or reputation issues to the founder immediately

WHATSAPP BUSINESS & LEAD HANDLING

• Manage the Zee Developers WhatsApp Business account — first point of contact for all inbound leads

• Greet, qualify, and categorise every lead (which project, investor vs end-user, budget range)

• Maintain quick-reply templates for the 10 most common inquiries

• Route all qualified leads to the GM Sales team within 2 hours with a lead summary

• Keep a simple weekly lead log: source, project of interest, status, and conversion

PAID ADS SUPPORT

• Assist in setting up and monitoring Meta (Facebook/Instagram) ad campaigns via Ads Manager

• Report weekly on ad performance: cost per lead, CTR, and WhatsApp inquiries generated

What We're Looking For

MUST HAVE

• Active, knowledgeable Instagram and Facebook user — you already understand how the algorithm works

• Strong Urdu and English written communication skills — captions must be clean and compelling

• Highly organised — you manage multiple tasks, deadlines, and conversations simultaneously

• Fast, professional responder — you understand that a slow reply loses a lead

• Comfortable with WhatsApp Business, Meta Business Suite, and basic scheduling tools

NICE TO HAVE

• Experience managing a business or personal brand's social media

• Familiarity with Meta Ads Manager

• Prior sales or customer service experience — knowing how to qualify a buyer is a major plus

• Understanding of Faisalabad's real estate market or investor language

What You'll Gain

• End-to-end view of how social media converts to actual sales in a real estate business

• Hands-on Meta Ads Manager experience on real campaigns

• Direct mentorship from the company founder on strategy and positioning

• First hire consideration for a full-time Marketing Manager role post-internship

• Strong track record here opens doors to digital marketing careers across Pakistan's property sector

How to Apply

• Link to a social media account you manage (business or personal — show us you know what good content looks like)

• One example of a caption you would write for a ZTC site walkthrough reel (2–4 sentences, Urdu or English)

• Your CV

Job Types: Full-time, Part-time, Internship, Fresher

Pay: Rs40,000.00 - Rs50,000.00 per month

Work Location: In person