Social Media Marketing

Responsibilities:

• Develop and execute social media strategies across platforms (Instagram, TikTok, Facebook, LinkedIn, X, etc.)
• Plan, create, and publish engaging content (graphics, videos, captions, stories, etc.)
• Analyze performance metrics and optimize campaigns for reach, engagement, and ROI
• Monitor trends, social conversations, and competitor activity
• Manage social media calendars and coordinate with marketing, design, and sales teams
• Run paid advertising campaigns and manage budgets (optional)
• Engage with the community: respond to comments, messages, and tags
• Track KPIs and prepare weekly or monthly performance reports

Qualifications:

• English and Arabic speaker
• Proven experience in social media marketing or content creation
• Strong understanding of social media algorithms, trends, and analytics
• Excellent writing, storytelling, and communication skills
• Ability to multitask, meet deadlines, and manage multiple platforms
• Familiarity with tools such as Meta Business Suite, Canva, Hootsuite, Buffer, or equivalent
• (Optional) Experience with paid ads, SEO, email marketing, or graphic design

Job Type: Full-time