Social Media Marketing Executive

Job Title: Social Media Marketing Executive.

Qualifications: Bachelor's degree in Marketing, Communications, Business Administration (BBA), or a related field.

Experience: 1-2 years of experience in social media marketing or a related field.

Location: Tariq Road, Karachi.

Key Responsibilities for Social Media Executive at Omal by Komal:

• Strategy & Planning: Develop and execute social media strategies that align with brand goals, including content calendars and competitor analysis.
• Content Creation: Design interactive and engaging posts and stories with a strong visual aesthetic using Canva and Photoshop.
• Photoshoot Planning: Coordinate and execute photoshoots to create high-quality visuals that reflect the brand's fashion-forward style.
• Community Management: Engage with followers, respond to comments/messages, and foster a positive online community.
• Paid Social Media: Plan, execute, and optimize paid campaigns (e.g., Instagram, Facebook Ads) to enhance brand visibility and drive sales.
• Analytics & Reporting: Track social media performance, generate reports, and optimize strategies for better engagement and ROI.
• 360 Marketing Approach: Work seamlessly across teams to integrate social media with broader marketing initiatives for a cohesive brand presence.

Job Type: Full-time

Education:

• Bachelor's (Required)

Experience:

• relevant social media management: 2 years (Required)

Location:

• Karachi (Required)

Work Location: In person