Social Media Marketing Manager

• Noida, Uttar Pradesh, India
• Permanent
• Marketing
• 3 - 6 years

Social Media Marketing Manager

We are seeking a Social Media Marketing Manager to manage organic growth and drive engagement across platforms. The role involves running paid campaigns, managing WhatsApp marketing, and influencer collaborations to achieve business results. Responsibilities include campaign management, social media strategy, influencer collaboration, creative content production, and analytics & reporting.

• Plan, execute, and optimize Meta (
• marketing campaigns including broadcast, automation, and engagement workflows.
• Monitor performance metrics, analyze campaign data, and continuously optimize for ROI.
• Develop and implement social media strategies to grow followers, engagement, and conversions across platforms (Instagram,
• Business tools, etc.) for decision-making.

• Minimum 3 years of hands-on experience in social media marketing and paid advertising.
• Proven success in scaling Meta campaigns (
• marketing tools and best practices.
• Experience managing influencer marketing campaigns and collaborations.
• Ability to conceptualize and execute product-focused creative content for digital platforms.
• Strong analytical mindset with experience in campaign optimization and data-driven decision-making.
• Excellent communication, negotiation, and collaboration skills.
• Up-to-date with the latest trends, tools, and best practices in digital marketing.
• Experience in SaaS, D2C, or mobile app-based businesses.
• Proficiency in video editing tools (e.g., Canva, Adobe Premiere Pro, CapCut, Final Cut).
• Knowledge of marketing automation platforms and CRM tools.