Social Media Specialist

At FIG , we don’t just post content — we build performance-driven digital ecosystems.

We are looking for a Social Media Specialist who can transform social platforms into strategic growth channels. This role goes beyond execution; it requires a structured thinker who understands brand positioning, storytelling, analytics, and performance optimization.

Key Responsibilities

• Develop and execute structured, insight-driven social media strategies aligned with brand objectives
• Create and manage monthly content calendars based on clear KPIs and campaign goals
• Oversee publishing, community management, and audience engagement across platforms
• Monitor performance metrics, analyze data, and generate actionable insights
• Continuously optimize strategy based on trends, results, and platform updates
• Collaborate closely with Account Managers, Content Creators, Designers, Media Buyers, and external production teams to ensure cohesive execution
• Ensure brand consistency in tone, messaging, and visual identity across all channels

What We’re Looking For

• Strategic mindset with strong analytical skills
• Deep understanding of platform algorithms and audience behavior
• Ability to translate data into performance improvements
• Strong communication and collaboration skills
• Experience managing multiple accounts and deadlines.

If you’re ready to think beyond likes and build real impact, we’d love to meet you.