Social Media Specialist

Develop and execute social media strategies aligned with brand goals

• Create, curate, and publish engaging content (posts, stories, reels, videos)
• Capture basic photo and video content for social media (including shooting simple product shots and behind-the-scenes content)
• Manage daily social media activities across platforms (Instagram, Facebook etc..)
• Monitor comments, messages, and engage with the audience in a timely manner
• Track and analyze performance metrics (reach, engagement, conversions)
• Stay updated on trends, and platform updates
• Collaborate with marketing, design, and content teams
• Plan and manage social media campaigns and promotions
  
  

Requirements

Education Level: Bachelor's Degree in Marketing, Communications, or a related field

Experience Needed: 2 years+

• Proven work experience as a Social Media Specialist or similar role
• Strong ability to develop and execute social media strategies aligned with brand goals
• Experience in content creation, including posts, stories, reels, and videos
• Basic skills in photo and video shooting for social media content
• Hands-on experience managing daily social media activities across platforms (Instagram, Facebook, etc.)
• Ability to engage with audience, respond to comments and messages in a timely manner
• Good knowledge of social media analytics and performance tracking (reach, engagement, conversions)
• Up-to-date with social media trends and platform updates
• Strong collaboration skills to work with marketing, design, and content teams
• Experience in planning and managing social media campaigns and promotions
• Excellent communication and interpersonal skills
  
  

Benefits

• Social insurance coverage
• Medical insurance coverage