Social Media Specialist (Full-Time, On-Site – Istanbul)

The Social Media Specialist will be responsible for managing, creating, and publishing engaging content across all social media platforms. This role requires creativity, a strong understanding of brand communication, and the ability to produce and adapt content for multiple audiences and channels. The ideal candidate should have excellent English skills, a deep understanding of social media trends, and the ability to work closely with creative and marketing teams to deliver high-performing content.

• Plan, create, and manage social media content for multiple brands and platforms (Instagram, Facebook, TikTok, LinkedIn, YouTube, X, etc.)
• Write creative and brand-aligned copy in both Turkish and English
• Collaborate with design and production teams to create engaging photo, video, and motion-based content
• Schedule and publish posts, manage engagement, and monitor community interactions
• Track performance metrics, prepare regular reports, and optimize content based on insights
• Research social media trends, platform updates, and algorithm changes
• Support digital campaign planning and ensure consistent brand presence across channels
• Generate new content ideas and contribute to creative campaign development
• Stay aligned with the latest developments in digital marketing and social media strategy

• Bachelor’s degree in Marketing, Communication, Media, or a related field
• 5 years of hands-on experience in social media management (agency or brand side)
• Deep understanding of social media platforms, trends, and audience behavior
• Proficiency in Meta Business Suite , Creator Studio , TikTok Ads Manager , and similar scheduling tools
• Strong copywriting and communication skills in both Turkish and English
• Excellent command of English (both written and spoken)
• Creative mindset, attention to detail, and a data-driven approach
• Familiarity with content creation processes (photo/video brief, post-production follow-up, etc.)
• Team-oriented, proactive, and adaptable in a fast-paced agency environment
• Must be able to work full-time and on-site in Istanbul