Specialist Marketing CRM

Role Scope

• Ideation of basic CRM campaigns around the customer lifecycle to meet business needs

• Coordination with Campaign Ops team for launch of CRM campaigns to address challenges faced by local markets (churn increase, frequency drop etc.)

• Monitoring campaign spend and ensuring adherence to monthly, quarterly and annual CRM budgets

• Monitoring lifecycle campaign performance and suggesting optimizations based on best practices and learnings from other markets

• Creating visibility for local marketing teams on performance and cost evolution

What Did We Order?

• Bachelor's degree in marketing or equivalent, with a strong data focus.

• Minimum 2 years of proven relevant work experience, preferably in a fast-paced working environment.

• Experience in working with CRM and campaign management tools like Braze or similar.

• Experience managing CRM systems for loyalty programs is highly desirable.

• Being data-driven and passionate about results. Comfortable working with data and reporting campaign performance.

• Good time management skills.

• Fluency in written and spoken English, Arabic is a plus

• Good interpersonal, communication and presentation skills

• Proactive, responsible, attention to detail and a good team player