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Sports Information & Marketing Coordinator

When you join the SUNY Corning Community College (CCC) team, you are helping to positively transform the lives of our students, their families and our communities

We are a premier two-year College, offering degree programs, certificates, and continuing education classes. We promote intellectual and personal growth through individualized education, inspire innovation to meet the educational and workforce needs of the community and leverage a variety of partnerships to help our students and community succeed.

The Sports Information & Marketing Coordinator is responsible for overseeing athletic communications, media relations, and digital content for SUNY CCC’s Athletics Department while also supporting the College’s broader marketing and communications goals. This role manages athletics websites, statistics, historical records, and technology systems, and leads the creation of publications, promotional materials, and digital content related to athletics and student life. The incumbent coordinates athletic awards, reporting, and compliance with governing bodies, and provides support for game-day operations and event management to enhance the experience of student-athletes, fans, and stakeholders.

In addition, this position plays a key role in maintaining and strengthening SUNY CCC’s overall brand, advancing the College’s mission, vision, reputation, and strategic goals. Under the direction of the Director, the incumbent creates informative and timely content with a focus on telling the unique story of SUNY CCC’s students. Content is distributed through multiple communication channels, including websites, social media, press releases, email, television, and digital signage, targeting a wide range of audiences such as prospective and current students, employees, alumni, and community members.

Occasional meetings at different CCC locations and in the community is required; travel to conferences, games, and/or recruiting events is required. Prolonged time sitting/standing working with computers and monitors, ability to walk/move across campus including walking up and down stairs and for travel, ability to lift up to 25 pounds (occasionally may be more), repeated motions may include keyboard typing. Able to travel as needed. Typical office and indoor building environments, outdoor activity is required as related to travel and outdoor athletic and recruiting events. Incumbents must perform the essential duties and responsibilities with or without reasonable accommodation. The summary is intended to describe the general nature and level of work and is not intended to be a comprehensive list of duties and responsibilities.

SUNY CCC embraces diversity and values an inclusive culture where every person is able to succeed to their full potential. If you require an accommodation for the recruiting process, please contact hr@corning-cc.edu or 607.962.9229.

Essential Functions

Sports Information (40%) -

Media Relations & Communications: Serve as the primary liaison between the athletics department and external media outlets by proactively building relationships, coordinating interviews, writing press releases, and managing all public-facing communications to promote teams, student-athletes, and departmental initiatives
Website & Digital Content Management: Oversee the development, organization, and daily maintenance of the athletics website and affiliated digital platforms by ensuring timely updates, accurate information, engaging content, and consistent branding across all online channels
Statistics & Records: Accurately compile, track, and maintain all team and individual statistics while ensuring compliance with national governing bodies, and preserve historical records to support reporting, archives, and program storytelling
Publications & Graphic Design: Design, produce, and distribute high-quality digital and print materials—including game programs, media guides, social media graphics, and promotional content which effectively highlight athletic programs and enhance brand visibility
Awards & Nominations: Coordinate the identification, preparation, and submission of student-athletes and coaches for department, conference, regional, and national awards by gathering supporting materials, statistics, and narratives in a timely and strategic manner
Compliance and Reporting: Ensure adherence to all institutional, conference, and governing body regulations by managing required reports, maintaining accurate documentation, completing required compliance training, and supporting audits or information requests as needed
Technology & System Management: Manage and maintain athletics-related technology platforms and software systems including statistics programs, live streaming services, and content management systems to ensure efficient operations and high-quality output
Event Management Support: Provide game day and event support by coordinating statistics crews, media coverage, live streaming, and in-game communications to ensure a professional and seamless experience for participants and spectators

Content Creation (20%) -

Produce engaging content to distribute across various platforms (i.e. website, social media, print)
Produce stories through written and digital pieces that feature student-athletes and residential students
In conjunction with the Director of Marketing and Director of Athletics, populate and maintain an athletics content calendar.
Identify needs, generate ideas, and interact with students to gather compelling content
Coordinate with marketing staff to identify photo/video opportunities to find overlapping student-athlete stories/experiences beyond the playing field

Social Media (15%) -

Cultivate and grow the College’s athletics social media engagement in support of the College’s initiatives (i.e. retention and recruitment)
In conjunction with the Director of Marketing, assist with social media campaign strategies and initiatives
In conjunction with the Director of Marketing and Director of Athletics, drive cross-department (athletics) promotional initiatives

Photography/Videography (10%) -

Serve as the lead photography & videographer for athletics.
Secondary duties assigned for non-athletic events (i.e. STEM Day, Induction/Graduation Ceremonies, Women’s Empowerment Conference, etc.)
Collaborate with athletics staff to identify photo/video opportunities to promote and tell the student-athlete experience story
Adhere to privacy regulations such as Family Educational Rights and Privacy Act, (FERPA); Health Insurance Portability and Accountability Act (HIPAA), and photo release permissions
Monitor photography and video trends to optimize storytelling opportunities
Follow ADA compliance requirements.

Website (10%) -

Monitor updates to ADA compliance guidelines (i.e. website, PDFs, signage, digital displays)
Monitor website compliance checker reports, specifically athletics website (https://www.redbaronsathletics.com) and fix non-compliant items
Coordinate with student-athletes, athletics coaches and staff to gather content for digital recruitment pieces

Other (5%) -

Event Management Support as directed
Other duties as assigned

Required Knowledge, Skills, and Abilities

Knowledge and interest in intercollegiate athletics
Excellent communication, problem solving, and organizational skills
Intermediate to advanced skills in the operation of photo and video cameras
Digital photo/videography (cameras, lighting, audio, setting)
Strong social media skills and knowledge of social media platforms, as well as photo, video and audio platforms
Demonstrated success using design and creativity to communicate effectively
Ability to effectively and creatively communicate with diverse populations
Knowledge of and willingness to follow trends/best practices in communications and marketing
Knowledge of content management systems/website maintenance
Experience with ADA compliance and privacy/security policies
Ability to meet tight deadlines and demonstrate good judgment
Strict attention to detail and quality assurance
Excellent interpersonal, oral communication, organizational, and project management skills
Experience in Adobe Photoshop, Premiere, After Effects, Illustrator, InDesign
Basic knowledge of Word, PowerPoint, Excel, Google Gmail, Drive, Docs, Sheets, Analytics
Demonstrates commitment to accomplishing work in an ethical, efficient, and cost-effective manner
Ability to effectively convey information verbally and in writing, demonstrate effective listening skills, and display respect for and openness to other people’s ideas and thoughts
Ability to accept changes to job requirements, policies, workload, etc., as well as learn new methods, procedures, or techniques resulting from change with the ability to clearly approach problems and find solutions
Demonstrates support for the College’s goal of becoming a more diverse, inclusive, and culturally aware community and practicing anti-racist/biased behaviors
Proactively engage with annual training modules to maintain up-to-date knowledge of college policies, legal standards, and best practices. Completion of assigned mandatory annual compliance training is essential for this role.

Minimum Qualifications

Associate degree in sports management, communications, journalism, broadcasting, marketing, visual arts, or related area
At least one year experience in the fields of communication, marketing, or journalism.
Ability to work flexible hours and ability to work occasional weekends/after hours
Must have valid driver’s license for travel to other campus sites and off-campus locations as required
Remote Internet access

Preferred Qualification:

Experience with web writing
Experience in photo and video editing
Experience in sports events management
Experience working in sports information or athletics communications

Additional Information:

VISA Sponsorship is not currently offered for this position
Employment offers are contingent upon successful completion of a background check
Starting pay for the successful applicant is dependent on a variety of job-related factors, including, but not limited to relevant experience, education, market demands, and training.

A career at Corning Community College comes with great perks!

Corning Community College is located in the beautiful Finger Lakes region of New York State. It offers an extensive, yet affordable range of educational, cultural, and social opportunities to a diverse population of more than 5,000 full and part-time students. A member of the SUNY system, CCC is widely known for its commitment to excellence in teaching and student development.

EMPLOYEE BENEFITS

In addition to the excellent benefits described below, CCC has numerous committees, organizations, and social events on campus in which all employees are encouraged to participate. Please contact Human Resources at 607-962-9229 for further information on any of these employee benefit programs.

In accordance with the CCC's personnel policies and/or applicable collective bargaining agreement, regular full-time employees are eligible to receive discretionary employee benefits offered by the college. Temporary employees who work on a full-time basis for a minimum of one (1) semester (or five months) will also be eligible to participate. Full-Time employment is defined by the college is working 37.5-40 hours per week/for Faculty Teaching 15 credit hours per semester. The college offers the following benefit programs:

Health Insurance | Excellus BCBS

Classic Blue Traditional Plan
Hybrid PPO Plan
High Deductible Health Plan with Employer Funded Health Savings Account

Flexible Spending Account | Lifetime Benefit Solutions

Medical FSA
Dependent Care Accounts

Health Saving Account | Lifetime Benefit Solutions

Medical HSA - Employer Funded
Must elect High Deductible Health Plan

Dental and Vision Coverage | CSEA Employee Benefit Fund

Dental Plan for Individual/Two Person or Family
Vision Plan for Individual/Two Person or Family

Group Term Life Insurance

Basic and accidental death & dismemberment coverage ($20,000 each) is provided, at no cost, to employees
Supplemental coverage equal to 1.5 or 2 times annual rate of pay is available as an additional employee expense
Dependent coverage ($10K for spouse; $5K/dependent child) is available as an additional employee expense

Travel Accident Insurance

$100K of coverage provided, at no expense, to employees

Long Term Disability

Provided, at no cost, to employees after 1 year of service.

Mandatory Retirement Plan Options

NYS Employee Retirement System (ERS)
NYS Teachers Retirement System (TRS)
SUNY Optional Retirement Plan (TIAA CREF/Voya/Corbridge and Fidelity funding vehicles)
Eligibility for a particular plan(s) varies according to the job classification

Voluntary Retirement Plan Options

SUNY Voluntary 403-B option (TIAA CREF/Voya/Corbridge and Fidelity funding vehicles)
NYS Deferred Compensation Plan (457-b)

Paid Leave (accrual rates vary by job classification)

Vacation (non-academic employees only)
Sick Leave
Personal Leave
Holidays (non-academic employees only)
Bereavement

Employee Assistance Program | Clinical Associates, Pathways, Inc.

Employee/Dependent Tuition Benefit (CCC only)Sabbatical/Professional Development Leave

Federal Public Service Loan Forgiveness Program
https://studentaid.gov/manage-loans/forgiveness-cancellation/public-service

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