Sr. Marketing Event Systems Analyst

What if the work you did every day could impact the lives of people you know? Or all of humanity? At Illumina, we are expanding access to genomic technology to realize health equity for billions of people around the world. Our efforts enable life-changing discoveries that are transforming human health through the early detection and diagnosis of diseases and new treatment options for patients. Working at Illumina means being part of something bigger than yourself. Every person, in every role, has the opportunity to make a difference. Surrounded by extraordinary people, inspiring leaders, and world changing projects, you will do more and become more than you ever thought possible.

• You are passionate about technology who can dive into the details, creative in coming up with new solutions and able to execute on delivering on those solutions.
• You have a good understanding of multiple technologies in the event and webinar management space (i.e. Cvent, ON24, Lead Liaison, etc).
• Understand the end-to-end functional capability across the technologies (i.e. Cvent, ON24, Lead Liaison, etc).
• Manage onboarding of new users across multiple marketing platforms (i.e. webinar, event management, and lead capture tools)
• Applies knowledge and understanding of technology to provide solutions in creative and effective ways.
• Knowledge of end-to-end marketing processes including campaign creation, lead generation, lead scoring, and qualification.
• Leads cross functional meetings with regional field teams to understand business objectives and opportunities within the technology.
• Aligns with leadership on the technology vision and ties back to the technology roadmap.
• You are organized, collaborative, and structured approach to managing project ambiguity, complexity, and interdependencies across global systems and teams.
• Manage marketing project enhancements, upgrades or new implementations in partnership with GIS. Product owner manages all of the functional components of projects: collaborating with the business to understand requirements, articulate business requirement to GIS partner for enhancement request, and deliver documentation and training strategy to users.
• Document and maintain marketing technology processes and procedures.
• Excellent communication and project management skills, have the ability to manage multiple project timelines and expectations.
• Build positive relationships with business partners, development partners and peers on other multi-functional teams such as Marketing, Sales, Service, GIS and Field Marketing.

• 3-4+ years Cvent administration experience.
• 3-4+ years ON24 administration experience.
• 3-4+ years Event lead management systems experience.
• 2-4+ years Salesforce experience.
• Able to work with accuracy and attention to detail required.
• Proactive, creative person with analytical, problem solving, interpersonal, and communication skills with the ability to adapt to changes and be open to new ideas.
• Uses evaluation, judgment, and interpretation to select best course of action.
• Demonstrated strong written and verbal communication and interpersonal skills.
• Self-motivated and know when to seek guidance.
• Comfortable working in a fast-paced environment where strategies or campaigns can quickly shift as business needs warrant.
• Bachelors Degree

The estimated base salary range for the Sr. Marketing Event Systems Analyst role based in the United States of America is: $88,200 - $132,400. Should the level or location of the role change during the hiring process, the applicable base pay range may be updated accordingly. Compensation decisions are dependent on several factors including, but not limited to, an individual’s qualifications, location where the role is to be performed, internal equity, and alignment with market data. Additionally, all employees are eligible for one of our variable cash programs (bonus or commission) and eligible roles may receive equity as part of the compensation package. We offer a wide range of benefits as innovative as our work, including access to genomics sequencing, family planning, health/dental/vision, retirement benefits, and paid time off.
We are a company deeply rooted in belonging, promoting an inclusive environment where employees feel valued and empowered to contribute to our mission. Built on a strong foundation, Illumina has always prioritized openness, collaboration, and seeking alternative perspectives to propel innovation in genomics. We are proud to confirm a zero-net gap in pay, regardless of gender, ethnicity, or race. We also have several Employee Resource Groups (ERG) that deliver career development experiences, increase cultural awareness, and offer opportunities to engage in social responsibility. We are proud to be an equal opportunity employer committed to providing employment opportunity regardless of sex, race, creed, color, gender, religion, marital status, domestic partner status, age, national origin or ancestry, physical or mental disability, medical condition, sexual orientation, pregnancy, military or veteran status, citizenship status, and genetic information. Illumina conducts background checks on applicants for whom a conditional offer of employment has been made. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable local, state, and federal laws. Background check results may potentially result in the withdrawal of a conditional offer of employment. The background check process and any decisions made as a result shall be made in accordance with all applicable local, state, and federal laws. Illumina prohibits the use of generative artificial intelligence (AI) in the application and interview process. If you require accommodation to complete the application or interview process, please contact accommodations@illumina.com. To learn more, visit: https://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf. The position will be posted until a final candidate is selected or the requisition has a sufficient number of qualified applicants. This role is not eligible for visa sponsorship.